(Camera beep and shutter sounds)
(Foot steps) Yass James
(Beat-boxing) GETIT
Ah (BREATHE)
*me dancing by myself) (Beat-boxing)
(clap clap) Hey!
Ohhhhh...(Clap Clap) Hey
Ohhhhh...(Clap Clap) Hey
Hey ohhhhhh...
(Clap Clap) Hey hey! Oh yeah!
Ohhhhh...(Clap Clap) Hey(Choir)
ohhhhh... (clap clap) Hey!
Ohhhh
(Whispers)Unleash your inner artist
(Shutter clicks and beep) *MORPHE X JAMES CHARLES*
Hi Sisters, James Charles here and welcome back to my youtube channel
or should I say... my palette!
Oh My God you guys! todays video I've been wanting to film for literally so many months now it's not even funny
today is the grande reveal of my Sister Collection with Morphe, that I've been working on for over a year now
and I am so beyond excited to show you guys everything that we have in store
First of all, can we just talk about that little commercial that you just saw
fully produced by me,
makeup by me
music by me
and my best friends Anthony and Brenna
so much fun, so good, so fresh
so I guess we should just like jump into it
I figured I should show you guys
the James Charles artistry palette first
oh my god, this is the packaging
right here, we have this beautiful look right here
that you guys just saw at the end of the campaign commercial
I created this over six months ago now
and you have no idea I have never wanted
to post an instagram picture more in my entire life
But I've had to hold it back and keep it a secret
I am so proud of how this look turned out
it was inspired by my look from
2017, blank canvas
and we have this beautiful light grey packaging
then we have Morphe x James Charles in my iconic
sister signature in just a white glossy font
the packaging is super super minimalist
but I absolutely love it and think it is just so chic
if we turn the palette to the back
we have this cute little note from me, sister James
it says, "Hi Sisters! James Charles here and welcome back to my palette.
I love glam but I also have a huge
passion for crazy, colourful, outside of
the box makeup and I've created this palette with
that in mind. I included every beautifully
formulated shade necessary to create literally
any look you could possibly imagine."
We'll get into that in a second. "I cannot wait
to see what you come up with when you unleash your
inner artist." - James Charles.
THAT'S ME! THIS IS MY PALETTE!
As well as the palette we also have my brush collection launching as well
these two together complete the James Charles X Morphe Sister Collection
I am so beyond excited, this is basically my all time favorite Morphe brushes
but also a few different new brushes that I made myself as well
I'm gonna be jumping into this a little bit later on in the video
so make sure you stay tuned
but for now lets jump into this baby
We just pop her, right on open
this is a brand new one
Comes in bubble wrap so it stays protected when it's shipping
(excited exhale)
TA DA!
OH MY GOD! There she is!
So the palette comes in matte black, soft touch
I literally love how these feel so so so much
and the text on the front is in shiny black says Morphe X James Charles
just like the packaging on the outside in the white it is just very very sleek
minimalistic, very much my overall style
Oh my God I haven't opened this on camera before
I'M SO EXCITED! OKAY! OKAY! OKAY!
Okay
If you open it up we have,
(Music playing in the back)
Hallelujah! Hallelujah!
(Screams)
39 beautiful, amazing colors
Now the top of the packaging we have this little saying right up here
that you heard at the end of the campaign commercial
in my little (whispers) ASMR voice
(laughs)
and that is "Unleash your inner artist"
Now I've has this quote in the notes app on my phone
for literally 2 years now
and I knew that I wanted to use it for a big project
and, hello, what better to use it for than this eyeshadow palette
My mission as an artist since I joined the community
has always just been making it fun,
creating new content, doing things that nobody would ever dare to do.
Taking a step away from tutorials and making beauty videos actually entertaining.
Playing with color, playing with avant-garde looks that
most people wouldn't necessarily deem "wearable everyday content"
and through doing that I have been able to express myself
and put myself out there and find all of you sisters
and find such an amazing audience that also has such a love and appreciation for art
so that is why we are unleashing our inner artist with this collection
Now obviously you'll notice that there is a plastic wrap
that comes over all the shades
This obviously protects them while traveling
BUT, all the shade names are also listed on every single one of the colors
There are 39 ICONIC shade names
that you guys are definitely going to recognize
from all of my sister sayings and also some things that
definitely has a personal meaning to me as well
We are going to get into those in a quick second
but for now I'm just going to take this off and show you guys
the palette in all of its glory!
Obviously you guys know that the Morphe Palettes
usually come with 35, this one comes with 39
with the middle row all having bigger pans
This is obviously remodeled after the 39A
which is the palette that launched last holiday season
that I was actually the model for!
I'm going to dive into each individual shade in a second
BUT, before I do that I want to split the palette
into 3 sections, and kind of explain how I organized it
and why it looks like what it does
and its going to make a lot more sense RIGHT NOW!
So, "Unleash your inner artist"
The whole point of creating my Sister Collection with Morphe
was that I felt like there was something missing on the market
and that was one eyeshadow palette
that could truly create any single look
Now I know this palette is obviously very, very big
BUT, the whole point in making this was that you could
travel with it, take it anywhere
take it on set with you if you're a working makeup artist
have it in your kit if you're an in home beauty guru
like myself, and literally be able to create
ANY single look imaginable
So the top two rows of the palette are for my more
everyday, wearable, glam shade type of people
Now the middle row you'll notice are all the bigger shades
Now Morphe did this for the first time in the 39A palette
and they did that all the transition shades
which I though that was so cool to have a transition shade for each different skin tone
BUT, you definitely don't need 7 different transition shades, so what did I do?
I made the seven middle shades all the most
used shades not matter what look you're creating
So, we have a matte white and a matte black
Perfect for setting your base or deepening anything up
whether it be a typical everyday glam look
OR an artistry or even a drag look
We have a highlighting shade
This is literally one of the most beautiful
highlighters ever, I will show you in a second
And then, these four colors are all four colors needed
to create literally any warm toned smokey eye
SO, you have your transition shade, you have your deepening shade
you have your further deepening shade, and then you have your FURTHER deepening shade
Now what you've all been waiting for, last but certainly not least,
The bottom two rows of the palette
are all of our rainbow shades
NOW, as an artist and starting off I have always wanted
my perfect rainbow eyeshadow kit
But I have never been able to find it
Obviously the Morphe 35B has been something that I
have used for a very, very long time but it is gone now
RIP, gone, and now to be forgot to be replaced by this baby right here
There were definitely a lot of shades in there that
I felt like needed a major, major improvement
So, when I had this palette idea I worked with Morphe
very very closely to formulate every single one of these shades
to create literally the most bomb rainbow eyeshadow
colors you will ever see in your entire life
So before we actually get into the individual swatches
I do want to kinda go over each of the individual formulas we have going on in here
because there're quite a few
I did tell you guys that this is a very very versatile palette
and I was definitely not lying
SO, we of course have out beautiful metallic shades all throughout the palette
they are going to be applied best with your finger
or a damp brush using a sister setting spray
We do have one glitter, kinda metallic pigment as well
You guys are going to be shook when you see this
And this is kind of like a layering shade that is best packed on lightly
We have one beautiful, blinding highlight shade as well
and then of course, the majority of this palette is
beautiful, vibrant, pigmented, RAINBOW matte shades
Now I do want to touch on the matte shades and some of these formulas behind them
because, most of the mattes in this palette
are considered pressed pigments and not typical eyeshadows
Now, what does that mean?
I didn't know until very recently when I was formulating this with Morphe
but now I do so I want to share it with you guys
The ingredients in pressed pigments are just slightly different than eyeshadows
And they are actually exactly what their name says
It is literally just the actual color pigment
pressed right into a pan, ready for you to use
Where as an eyeshadow has a lot of other stuff mixed
in it as well to make it perform really beautifully
Now, that being said by doing pressed pigments
it allows you to make the most vibrant, true to color product ever
and I am so incredibly proud of these
As an artist I will stay straight up to you guys
some of these pressed pigments are a little bit harder to work with
Just because you have to use slightly different techniques
BUT, once you figure them out they are so incredibly
beautiful and I know you guys are gonna fall in love with them
So my advice to you, I have personally found
that packing on the pressed pigments with a flat brush
works the absolute best to get maximum color pay off
and to make sure all the shadows stay in place
AND, as well, I always use Shape Tape or my concealer
as an eyelid primer before doing any eyeshadow
For the pressed pigments I would actually not recommend this
Now this may come as a little bit of a shock to you guys
but if you've been subscribed to me for a very very long time
you know that I am definitely a firm believer in the makeup conspiracy that primer is a scam
Now, I low-key do still stand behind that to this day,
BUT, when it comes to these pressed pigments
I swear to God you guys,
myself and the Morphe team have found out over the past several months
that using these pressed pigments on an actual product
that is formulated for the eyelids
is going to make the shades perform so beautifully
and is going to give you the best result possible
Now, I really like using the Mac Paint Pot for this
and I also like the Morphe eyelid primer as well
It is only a few dollors with code "JAMES" for 10% off your purchase
Now I have never believed in this, I have never cared
enough, but, through trying these pressed pigments
I will 100% say confidently that you are going to want to
use a product specifically formulated for the eyelids
For maximum blend-ability, for maximum pay off,
and for maximum pigmentation
with all that being said, lets jump into the swatches
So the first shade in the top left corner is called "Canvas"
it is inspired by my iconic blank canvas look from last year
It is just a super light bone colored shade and it is
perfect for setting the lid, AKA, starting off with a blank canvas
You can't really see that because it is like my skin tone color, but it is there I promise
Next up we have the shade "Ring Light" which is obviously inspired by my iconic
yearbook story that started it all
and this one is just like a metallic kind of bright gold
It's literally almost metallic white
And here's what it looks like
So pretty, hello
Next to "Ring Light" we have this gold shade called
"So Good" I love this color so much
When creating a gold I really wanted it to be a light true gold
I feel like so many golds either read too bronzy
or too yellow and this one is like right in the middle
So good!
Wow I'm not good at swatches
Okay, oopsies
Next to "So Good" we have this bright orange shade
Which is called "518" inspired by my hometown area code
My school colors were orange and black, so this is like a little ode to my past life basically
And this one is a bright vivid orange
Now, this formula looks matte but it is one of the shades
in the palette that is a pressed pigment
Here is "518"
Oh! So good!
Right there, haha
Next to "518" we have a little bit more vivid orange color
This one is called "Rusted"
Cause I always say "Crusted, busted, dusted, and rusted"
and it's kinda what this color reminds me of
So pigmented
This shade right here is a metallic bright orange color
And it is called "Halloween" inspired by my favorite time of the entire year
And when I officially started doing makeup for the first time
Oh my God
All the metallic shades in this palette are truly unmatched
Look at that
Next to "Halloween" we have this really unique browny-gold type of shade right here
This one is going to be perfect to placing right on the lid for a smokey, sultry look
And this one is called "Wig"
Oh my God. Gorg
And then finally to complete the top row we have
this cool tone brown shade called "Tea"
because I love a good sister sip of tea
and this is literally just the perfect cool tone brown for deepening up any look
And that is the first row of the glam shades all done
So starting off the second row right here
we have this light cool tone brown shade
called "Punch Me"
