[Justin Taylor] I like to make beer, number one that I'm
passionate about and I like to drink. I
really love IPAs and hoppy beers and hop
forward beers but I don't like a lot of
bitter taste that goes along with hops. So
we make beers that are very focused on
the fruit characteristics that hops can
deliver rather than the bittering aspect
of it. The Juice Bomb's a beer that, it's
a newer style IPA, or new-school, or North
Eastern style IPA. Typically hops were
used in the past to act as a bittering
agent to kind of counterbalance this
sweetness that the malt has. We decided
to do this beer style, this New England
IPA that showcases what every hop flavor
has to bring to the table. So it'll come
out as fruity, or piney, or vinous, you
know, just anything that the hop plant
has to offer
we try and capture that with this beer.
IPA has always been king in this
industry but we're not afraid to make
IPAs that kind of push the envelope, push the limits.
