This is Benjamin Moore Cortex zinc-rich
primer it's a heavy-duty product
designed for one purpose
fighting rust on steel the technology is
zinc zinc into paint gives itself up as
part of the rust forming process instead
of the actual steel which gives it
cathodic protection for the e behind me
we wanted to find something very typical
of what you'd see in a real construction
site that classic steel beam if you look
at the back side the typical look we've
seen on construction sites everywhere
rust bumpy weld exactly what you'd see
out there in the real world
properly preparing steel is important
before paint such as our zinc-rich
primer is applied handheld power tools
were used to clean the mill scale and
rust down to the right profile the whole
thing was cleaned and then the zinc rich
primer was applied easy to use apply by
spray brush or roll and you're helping
protect that steel when it comes to
steel beams it's not a matter of if it's
when that beam will rust that's why your
product like zinc rich primer is so
important
