- Hey, everyone.
I have Adam Capote here
from Sleek Websites
and online marketing
and he's going to share a little bit
more about his experience working together
on the B2B lead machine program
and share a bit more about
himself and his business,
his results.
So yeah, take it away, Adam.
Tell me a little bit
more about your business
and who you serve.
- Yeah, cool.
Hi, everyone.
I'm Adam from Sleek Websites
and online marketing,
just like Ryan mentioned.
Basically we're a web design
and online marketing company.
So, we're similar to Ryan
in our main focus is creating leads,
but we just do it through web design,
Google advertising, so Google Ads,
search engine optimization,
and Facebook ads.
Yeah, we're based here in Adelaide
but service clients all over Australia.
- Yeah, cool.
It's definitely the best
time, or an important time,
to have an online presence,
especially with everyone
going into lockdown.
- Yeah, definitely.
So, we've found with the recent times
that more and more businesses
are wanting to increase
their presence online.
So, there's definitely
a lot of opportunities
out there for businesses.
- Yeah. So, first question,
how did we end up working together?
How did we have our first
interaction together?
- So, I basically received
a message through LinkedIn
about lead creation.
- Surprise.
- Because we're in a similar industry,
got my attention fairly quickly,
because I've always been
interested in exploring LinkedIn
but basically I only
did it the manual way,
which is quite time consuming.
So, yeah, once I saw your message
and the way it automated,
I thought about it pretty strongly,
because everyone is pretty short on time.
That's what appealed to me initially
and that's how we got chatting.
- Yeah. Okay. Cool.
Yeah, so I guess what was
your biggest instigator
to wanting to use LinkedIn?
I know you've already got
solid lead generation systems
with your own business.
Yeah. Tell me a little
bit more about that.
- Yeah, we definitely get a lot of leads
through online marketing,
Google Ads and so forth,
but like most other businesses,
everyone wants more leads.
I think it's important to explore
as many different avenues as possible,
not just focusing on one lead source.
Yeah, that's why I was interested.
Because it was an area
that we weren't getting leads,
or many leads, from.
And I did realize
there's lots of opportunities there
to target your specific clients
that you want to target.
So, yeah, there's lots
of opportunities there.
So that's what got my interest.
- Yeah. It's important. Right?
Diversification.
Which is why I tell everyone,
especially in the program is,
you want to get those contacts,
and get those conversations,
and take it offline.
Get people's emails and
build your own asset there.
It's really important
to not really entirely just on one system.
- That's right.
And the more places your
potential client's see you,
then the more chance of they're
going to become a client.
- Yeah. Great.
Well, what part of the
program would you say
added the most value to your business?
- Probably the automation,
because once it's set up,
it just ticks along in the background
and you get people
responding to your messages
and leads coming through.
And I found the training very informative
and easy to follow, to set up.
So, I definitely couldn't have done it
without your training.
It is pretty detailed
and there is a lot to learn
but it is explained very simply,
that anyone can follow.
And the most appealing part is,
once it is set up,
it is automated
and you don't need to
put much time into it
after it's set up.
- Yeah.
That's kind of the thing
I feel is not being addressed
in the market today.
Everyone is telling you what to do
but completely ignoring the time input
and how valuable your time is.
- Yeah. That's right.
- So, if you consider your time like,
100 an hour,
it just completely blows
out the cost of acquisition.
So, for me, it's good to hear that
because that's a super important part,
is minimizing your input
as much as possible.
- Definitely.
And everyone is time poor,
so the less time you spend
on any part of your business,
the better.
- Yeah.
And what have been your results
since starting the program?
I know you're still fairly new into it,
but yeah, tell us a little bit about that.
- So, we're only two weeks into it,
but we've had a fairly good response.
I've had two scheduled phone calls
within the first week and a half
and signed up our first client this week.
- Awesome.
- And most likely going to sign up
our second client tomorrow.
He's already confirmed,
just finalizing a few things.
So, yeah, two weeks in,
two clients.
- Fantastic.
- Yeah. Very happy.
- It's good to hear.
- Yeah.
So, yeah, it's traveling
along really well.
And in those first two weeks,
we're only sending out,
I think 40 messages a day.
So we can ramp that up to 75 now.
I'm sure that will improve
our results even more.
- Awesome.
That's exciting.
It just goes to show how
quickly you can get this
set up and running and
getting results with it.
So, super important, I know,
for a lot of people who,
right now desperately need
to get themselves out there
and start generating clients.
- Yeah. Absolutely.
It's definitely the way to go.
- And as far as anything
you'd like to share
in terms of what you found
was kind of the secret sauce,
or how you stand out,
or anything you'd like to
share about your experience
in standing out and getting
results with the platform?
- Yeah. So, I think the
message you're sending out
is probably the most important part.
That's the first contact
they're going to have with you,
and yeah, through your training,
I found it really helpful
in writing the correct
message and what to say,
and how to go about it.
And then you offered that support
on checking over the message
to make sure they have the right message.
But probably the most important thing
is trying to build trust
through your message.
You've only got a short message
and a short time span to
get people's attention.
So build trust as quick as you can
and solve a problem that your
potential clients might have,
and then hopefully you get a contact.
- Yeah.
It's not as simple as it sounds, right?
You only have 300 characters
in that connection message
and even if you had more,
people would just ignore
it if it was too long.
- Yeah.
Short, sweet, and simple,
straight to the point,
I guess.
- Yeah. Fantastic.
Well, yeah. This is just
a quick interview, Adam.
And thanks so much for your time.
My final question is,
what would you say to anyone
who is thinking about working with us
or considering joining the program?
- Definitely give it a go.
The value is amazing.
It's just a one time outlay
and then you've got leads coming through
for as long as your campaign is running.
So, the return on investment is amazing.
The results speak for themselves
and I'm sure there's lots of
other businesses out there
that have tried it and
are having great success,
so join in and get on it.
- Awesome.
Thanks so much, Adam.
Thanks so much for your time.
I know you're a busy
business owner as well,
so thanks again and have a great day.
- Thanks. Take care.
