Todd Alstrom: We had defined, very early on, just
extreme beer is literally just a beer
that pushes the boundaries of brewing.
It's not tied to a certain style or ABV.
14 years ago extreme beer wasn't even being tossed around that much. We defined it,
out of a necessity.
Sam Calagione: Because perception was
starting to grow that extreme meant
strong.
Todd: Right, and we were trying to
change everyone's mind. I think over the
course of all these years, doing the
festival, working with you, the book, and
all that, I think it's finally getting
out there.
Sam: Yeah.
