in the previous video I explained what
content curation is and why should it be
made a part of your content marketing
strategy. We talked about the manual and
the automated way of curating niche-relevant and highly targeted content. We
also discussed about the ethical way of
sharing someone else's content on your
social or blog channels. In this video as
promised we'll talk about lead
generation and some of the best tools
that you could use to curate content.
 
 
 
I answered five questions related to
content generation in my previous video
and in this video I'm going to answer
the rest of the five. So let's see what
our first question for this video is.
 
So
our first question for this video is.
How do you make money from content curation?
You make money when your business is a
public deal and you sell services to the
people and companies of all sizes and
all levels. But in order to spread
awareness among these companies and such
people, you need to show curated content. So earning money is not like a straight- lined process
rather it's how smartly
you apply curation in your strategies
But still this process creates many
opportunities for you to gain a healthy
audience. But let me tell you here that
it takes a lot of effort to gain organic
audience and convert them into your
customers. But there are a few things
that you could practice and start
expecting good results.
Number 1. You
have to think like your audience for a
moment think about what they like and
what they dislike. You can judge this by
analyzing their behavior toward your
social posts and everything that you
share with them. This could help you
think about your action plan and how you
need to target
them with your content. Number 2.
You must learn about their pain points
when you're about to share something
think about the value it's going to add
to your audience's life so when you
solve their problem you'll gain their
respect and trust and this is up to you
to figure out how you're going to do
that while also pitching in your
services. Number 3. Create own
WordPress Blog. Number 4 is you can
send curated content to your audience
via your email newsletters, make videos by
curating some valuable information or
create paid courses or some ebooks and
send them to your audience.
Also like I explained in the previous video that you
could also show your promotional CTAs
through the curated content. The more you
share the more you care. Try all these
things to generate leads and get more
sales done which is how you earn money
and let us know what worked for your
business the best.
Our next question is how do you maximize the impact of email
newsletters with content curation
It depends on the structure of the
newsletter that you send out to your
audience
we at ContentStudio and Replug send
our weekly newsletter to the subscribers
and in these newsletters we have
dedicated a whole section to the
articles, blogs, news and the videos that
we curate from the industry. It helps us
deliver new information to our audience
that we haven't yet covered in our
content.
Our next question is
What are some effective websites for contact
curation?
Well I have a list of 10 tools
that you could use for
content curation. Let me weigh the
benefits of all these tools one by one
Number one in our list is social animal
this is a great tool to find trending
content and key influencers in your
area of interest. You can also do
competitive research to see what your
competitors are doing to target their audience
Number two is Ahrefs content Explorer
this is a really amazing tool to find
competitive keywords with high traffic
potential, SEO issues with your content
and do many many more things to improve
your content strategy I would really
suggest you read the blog in the
description if you want to unravel the
amazing things a Ahrefs can do.
The third tool in our list is Anders pink
It curates content for you and allows
you to integrate different team
communication channels like slack, LMS or
any other social channel. This way you
can easily circulate the content within
your teams and your clients. Number four
is Pocket. Pocket is a widely used
content curation app used by over 10
million people. Think of the opportunity
for yourself here. Anyway it helps your
save content and read it later
it has both the mobile app and the web
app and also a Chrome extension so you
get to save any kind of content in your
pocket account. The next tool is Feedly
add the RSS feed of your favorite
domains and sources in your Feedly
account and read the content right when
it's published in the original source
the next tool on the list is Inoreader
it's like the feedly RSS reader with an
easy to use interface and many
third-party integration options
then we have Scoop.it Scoop.it also takes care of
content curation and content
distribution on your social channels
Moreover it also provides detailed analytics
of the impact of this content on your
social channels. The next tool is sprout social
It helps you in finding the
latest industry trends, build backlinks
competitive analysis, improve SEO and do
much more. To find it out read this great
comprehensive blog written by a brand
Bernhardt. Find the link in the
description below. The 9th tool on our
list is content gems it's also a really
nice tool to research for the content
based on keywords, social signals, and
other advanced filters. The tenth tool on
our list is ContentStudio well if you
have seen our previous video you must
know a lot about ContentStudio one
thing that I want to add here is that it
allows integration with feedly and
pocket and also you can add as many
domains and keywords to refine your
content research.
The next question is
what is your recommended method for content curation?
With the goal of
creating content for your blog?
I think I would want no distractions when I'm
writing something based on this need we
have improved ContentStudio's Composer
in which you can do both the things
curation and creation in parallel. The
beauty of this composer is that it lets
you compose optimize and distribute your
blog on different social channels this
all happens in one place and you don't
have to keep track of a million tabs on
your browser. Let me show you how. So our
spotlight feature for now is the
composer assistant tool so instead of
going to Google search separately and
searching for content there you can make
a search right here in the system
and if you like something you can
directly add it to the editor.
 
It's super simple and handy.
There is a variety of
content like videos, articles, images that
you can curate from the search assistant
tool. You can apply filters to narrow
down the search
results as well
later you can set the SEO of your blog
and distribute it on your primary and
secondary blog channels as well as your
connected social channels that not only
helps you stay on track but also
monitors your entire team's workflow you
can see each team member's contribution
to the blog and assign them different
tasks related to the blog
Our last
question is what is the best tip that
you've gotten about social media content
curation?
The best tip should be to take
care of your audience and never find an
easy way out. Plan your content smartly
and think about the value this content
provides to your audience because in the
end you're doing content curation for
your audience
so it should be a benefit for them. So
there goes our Q&A session about content
curation if you have any more questions
about content curation let us know in
the comment section below
