We trust people because... We trust them
because we know they are being who they are.
How many of you work with a real
character, like a real character? why do
we trust real characters? Because we know they are being who they are.  Have you
noticed that we let real characters get
away with stuff we don't let other
people get away with?  Last night
it was just Jimmy who got drunk and
stole some laptops.  You know Jimmy! You bring a bat you know Jimmy like what
what happens if your phony have screw up
not so well forgiven yeah so being who
you really are is huge it's one of the
main factors when you when you do
anonymous surveys of customers you hear
a lot about well I thought the person
was kind of like not truthful or or not
being who they were or they seemed phony
or fake you see a lot of that stuff
sometimes
So being who you really are, it's a very
simple thing whoever you are be that and
you're more likely to have people trust
you automatically.
