>> It’s at its best or sausage
mcmuffin and hash Browns for
mcmuffin and hash Browns for
just a $1.50.
>> Lauren: NATIONAL HAT DAY IS
>> Lauren: NATIONAL HAT DAY IS
COMING UP ON WEDNESDAY AND I
COMING UP ON WEDNESDAY AND I
CAN’T BELIEVE THIS.
CAN’T BELIEVE THIS.
I’VE NEVER HAD AN AUTHENTIC
I’VE NEVER HAD AN AUTHENTIC
WESTERN OR DRESSY HAT FIT TO MY
WESTERN OR DRESSY HAT FIT TO MY
HEAD.
HEAD.
THIS ONE I BORROWED IN COURTNEY
THIS ONE I BORROWED IN COURTNEY
ZAVALA.
ZAVALA.
IT’S BEAUTIFUL BUT IT’S A LITTLE
IT’S BEAUTIFUL BUT IT’S A LITTLE
BIT BIG SO WE’VE GOT OUR FRIENDS
BIT BIG SO WE’VE GOT OUR FRIENDS
AT THE HAT STORE IN RICHMOND AND
AT THE HAT STORE IN RICHMOND AND
THEY’RE GOING TO GIVE US TIPS ON
THEY’RE GOING TO GIVE US TIPS ON
EXACTLY HOW TO FIND THE PERFECT
EXACTLY HOW TO FIND THE PERFECT
HAT.
HAT.
WITH RODEO AROUND THE CORNER,
WITH RODEO AROUND THE CORNER,
THIS IS WHERE YOU WILL BE COMING
THIS IS WHERE YOU WILL BE COMING
IN FOR ALL THE DIFFERENT HAT
IN FOR ALL THE DIFFERENT HAT
STYLES.
STYLES.
HE’S LITERALLY BEEN GIVING US
HE’S LITERALLY BEEN GIVING US
SCHOOLING AND KNOWLEDGE ABOUT
SCHOOLING AND KNOWLEDGE ABOUT
THE HUNDREDS OF THOUSANDS OF
THE HUNDREDS OF THOUSANDS OF
DIFFERENT HATS CUSTOMIZED FOR
DIFFERENT HATS CUSTOMIZED FOR
YOUR CUSTOMERS.
YOUR CUSTOMERS.
>> WHAT WE DO IS CUSTOM CUST
>> WHAT WE DO IS CUSTOM CUST
MISS HATS AND MAKE THEM FIT YOUR
MISS HATS AND MAKE THEM FIT YOUR
HEAD.
HEAD.
>> Lauren: ONCE YOU START, I
>> Lauren: ONCE YOU START, I
WANT TO POINT OUT THIS IS NICE.
WANT TO POINT OUT THIS IS NICE.
THIS IS WHAT THE BASIC YOU’RE
THIS IS WHAT THE BASIC YOU’RE
GETTING IS.
GETTING IS.
>> THIS IS WHERE WE START AND
>> THIS IS WHERE WE START AND
THEN YOU GET THE SIZE, WHAT TYPE
THEN YOU GET THE SIZE, WHAT TYPE
OF CROWN YOU WOULD LIKE TO HAVE
OF CROWN YOU WOULD LIKE TO HAVE
SHAPED AS WELL AS THE BRIM SIZE
SHAPED AS WELL AS THE BRIM SIZE
ITSELF.
ITSELF.
>> Lauren: LET’S TAKE A LITTLE
>> Lauren: LET’S TAKE A LITTLE
BIT OF BOTH.
BIT OF BOTH.
LOOK AT ALL THE DIFFERENT
LOOK AT ALL THE DIFFERENT
STYLES.
STYLES.
THAT’S WHERE YOU CAN GO FROM,
THAT’S WHERE YOU CAN GO FROM,
FROM THIS FIRST CROWN.
FROM THIS FIRST CROWN.
WHAT’S THE MOST POPULAR?
WHAT’S THE MOST POPULAR?
>> THE MOST POPULAR IS PROBABLY
>> THE MOST POPULAR IS PROBABLY
THE ALPINE, IT’S YOUR
THE ALPINE, IT’S YOUR
TRADITIONAL CATTLEMAN’S CREASE
TRADITIONAL CATTLEMAN’S CREASE
ON THE CROWN, BORDER TO BORDER
ON THE CROWN, BORDER TO BORDER
BRIM.
BRIM.
RIGHT NEXT TO IT THERE’S THE
RIGHT NEXT TO IT THERE’S THE
THREE-INCH BRIM, CAME KIND OF
THREE-INCH BRIM, CAME KIND OF
CROWN.
CROWN.
IT’S REALLY WHAT THE INDIVIDUAL
IT’S REALLY WHAT THE INDIVIDUAL
IS LOOKING FOR.
IS LOOKING FOR.
WE CAN ACTUALLY DO ANY OF THESE
WE CAN ACTUALLY DO ANY OF THESE
AS WELL AS OTHER PERSONAL
AS WELL AS OTHER PERSONAL
DESIGNS THEY MAY SEE ON THE
DESIGNS THEY MAY SEE ON THE
INTERNET AS WELL.
INTERNET AS WELL.
>> Lauren: YOU’VE GOT A STAFF
>> Lauren: YOU’VE GOT A STAFF
HERE THAT HAS OVER A HUNDRED
HERE THAT HAS OVER A HUNDRED
YEARS OF EXPERIENCE IN HATMAKING
YEARS OF EXPERIENCE IN HATMAKING
IN HOUSTON AND THEY KNOW EXACTLY
IN HOUSTON AND THEY KNOW EXACTLY
HOW TO CUSTOMIZE FOR YOUR HEAD.
HOW TO CUSTOMIZE FOR YOUR HEAD.
YOU LOOK AT THE HEAD, IT’S 7
YOU LOOK AT THE HEAD, IT’S 7
3/4.
3/4.
THEN YOU CAN CHOOSE YOUR OWN
THEN YOU CAN CHOOSE YOUR OWN
STYLE.
STYLE.
YOU GET TO PICK ALL THOSE
YOU GET TO PICK ALL THOSE
DIFFERENT OPTIONS.
DIFFERENT OPTIONS.
IT’S ABOUT EXPERIENCE AND YOU
IT’S ABOUT EXPERIENCE AND YOU
ARE GOING TO WALK OUT WITH A
ARE GOING TO WALK OUT WITH A
WONDERFUL HAT.
WONDERFUL HAT.
>> THAT’S THE IDEA.
>> THAT’S THE IDEA.
YOU CAN GO TO THE HAT TYPES.
YOU CAN GO TO THE HAT TYPES.
YOU CAN DO A RABBIT HAT OR
YOU CAN DO A RABBIT HAT OR
BEAVER HAT.
BEAVER HAT.
>> Lauren: LET’S FACE IT.
>> Lauren: LET’S FACE IT.
IT’S RAINING LIKE 15 OUT OF 20
IT’S RAINING LIKE 15 OUT OF 20
DAYS THIS YEAR WHEN RODEO COMES
DAYS THIS YEAR WHEN RODEO COMES
TO TOWN.
TO TOWN.
WHEN IT COMES TO GETTING YOUR
WHEN IT COMES TO GETTING YOUR
HAT WET, YOU SAID IT’S RABBIT
HAT WET, YOU SAID IT’S RABBIT
VERSUS BEAVER, ONE WILL HOLD A
VERSUS BEAVER, ONE WILL HOLD A
LITTLE BIT MORE.
LITTLE BIT MORE.
>> NO QUESTION.
>> NO QUESTION.
A BEAVER HAT, THINK OF THE
A BEAVER HAT, THINK OF THE
ANIMAL ITSELF.
ANIMAL ITSELF.
>> Lauren: IT FEELS DIFFERENT.
>> Lauren: IT FEELS DIFFERENT.
IT FEELS FELTY BUT THE QUALITY
IT FEELS FELTY BUT THE QUALITY
AND THE THICKNESS, IT REALLY
AND THE THICKNESS, IT REALLY
DOES MAKE A DIFFERENCE.
DOES MAKE A DIFFERENCE.
I NEVER THOUGHT ABOUT THAT
I NEVER THOUGHT ABOUT THAT
BEFORE BUT IT’S VERY
BEFORE BUT IT’S VERY
INTERESTING.
INTERESTING.
>> IT’S AMAZING WHAT GOES INTO A
>> IT’S AMAZING WHAT GOES INTO A
HAT.
HAT.
VERN HAS YOUR HAT THAT HE’S
VERN HAS YOUR HAT THAT HE’S
SPEED SHAPED.
SPEED SHAPED.
>> Lauren: VERN HAS BEEN HERE
>> Lauren: VERN HAS BEEN HERE
SINCE 1978 SO HE KNOWS WHAT HE’S
SINCE 1978 SO HE KNOWS WHAT HE’S
DOING.
DOING.
YOU PUT THE TOP DOWN FIRST.
YOU PUT THE TOP DOWN FIRST.
OH, MY GOODNESS.
OH, MY GOODNESS.
IT FITS PERFECTLY!
IT FITS PERFECTLY!
I’VE NEVER HAD A HAT THAT FIT SO
I’VE NEVER HAD A HAT THAT FIT SO
WELL.
WELL.
IN THE AMOUNT OF TIME THAT WE
IN THE AMOUNT OF TIME THAT WE
CAME IN HERE YOU EYEBALLED MY
CAME IN HERE YOU EYEBALLED MY
HEAD AND KNEW EXACTLY WHAT SIZE
HEAD AND KNEW EXACTLY WHAT SIZE
I WAS AND HE WAS ABLE TO STEAM
I WAS AND HE WAS ABLE TO STEAM
IT, PRESS THE SHAPE IN AND EVEN
IT, PRESS THE SHAPE IN AND EVEN
IF IT WASN’T A PERFECT FIT, I’M
IF IT WASN’T A PERFECT FIT, I’M
NOT LEAVING UNTIL IT IS, RIGHT?
NOT LEAVING UNTIL IT IS, RIGHT?
>> THAT IS CORRECT.
>> THAT IS CORRECT.
WE’LL MAKE SURE THAT HAPPENS
WE’LL MAKE SURE THAT HAPPENS
THAT WAY BUT I CAN TELL YOU I’VE
THAT WAY BUT I CAN TELL YOU I’VE
NEVER SEEN VERN SHAPE A HAT THAT
NEVER SEEN VERN SHAPE A HAT THAT
FAST EVER.
FAST EVER.
>> Lauren: VERN!
>> Lauren: VERN!
WAY TO GO.
WAY TO GO.
>> NOW WE HAVE A SPEED HAT
>> NOW WE HAVE A SPEED HAT
SHAPER.
SHAPER.
>> Lauren: VERN, WAS THIS HAT
>> Lauren: VERN, WAS THIS HAT
PRETTY HARD TO SHAPE?
PRETTY HARD TO SHAPE?
>> IT WAS EASY TO SHAPE.
>> IT WAS EASY TO SHAPE.
MOST OF THEM ARE THE SAME
MOST OF THEM ARE THE SAME
PROCESS.
PROCESS.
>> Lauren: WAS MY HEAD EASIER
>> Lauren: WAS MY HEAD EASIER
OR WAS CLINT BLACK OR ZZ TOP’S
OR WAS CLINT BLACK OR ZZ TOP’S
HEAD EASIER?
HEAD EASIER?
>> YOURS YOWS EASIER.
>> YOURS YOWS EASIER.
>> Reporter:
>> Reporter:
>> Lauren:
>> Lauren: MORE MORE
>> Lauren: MORE MORE
INFORMATION, GO TO
INFORMATION, GO TO
HOUSTONLIFE.TV.
HOUSTONLIFE.TV.
I TIP MY HAT, BACK TO YOU.
I TIP MY HAT, BACK TO YOU.
>> Courtney: YOU LOOK GREAT,
>> Courtney: YOU LOOK GREAT,
GIRL.
GIRL.
>> Derrick: THE WHOLE PACKAGE
>> Derrick: THE WHOLE PACKAGE
LIGHT THE.
LIGHT THE.
IT MAKES ME WANT TO TO GET
