Hey folks, Bruce Haines of mlmwildfire.com.
This is a quick, small Google tutorial search
engine video (if you will), giving you some
things you may not know about that will help
you in your quest for your online network
marketing business as you search for things.
So, let's get right into it.
There's a few things you may not know about
Google search engine - #1, the middle bar
where you can type something in, actually
is not really needed - it's more of a convenience
for you, the user.
You start typing in that bar, you'll see that
it immediately jumps up to the upper search
engine bar there, so it really doesn't matter
where you entire it, as long as you enter
something in there, it will come up at the
very top.
I also want to show you that there is a little
feature here - this little microphone - if
you haven't activated it, you can actually
speak into Google.
Now, I gotta' tell ya' based on your system
- the age, speed of you Internet connection,
this is a little bit "iffy" - sometimes itt
works, sometimes it doesn't.
When its activated, you'll note that it says
"OK Google" and then the search engine term
- let's give it a shot here - I'll put my
curser here - "OK GOOGLE" Network Marketing
Success.
It's asking us to click the microphone - sometimes
it requires you to do that, but having accepted
that term, its going to go out and find "network
marketing success', etc., etc..
So, that's kind of a cool feature if you've
never tried using the verbal command, you
can do it that way.
Most people just type it in, but you can do
it if you're having problems, or want to do
it just a little bit differently, you can
speak it into that middle box.
Now, I want to point out some search features
that you may not know about - that probably
came across very loud in the video, so let's
see if we can speak the rest of it - well
maybe just type it very quietly.
And we'll go for network marketing success
and see what comes up.
Sorry, my slow connection I don't know what's
going on tonight, but it's relatively slow.
Um, most the times, I'm screaming, but not
tonight.
So, here's what came back for network marketing
success.
Now the reason I'm pointing this out to you
is that there is a great feature right here.
Across the top you know it says web, images,
videos, etc., but right here -this little
search tools is a great little drop down that
not many people know about.
From right to left, you can actually choose
location - if you're traveling - if you're
staying in a different city, put in something
like New York city, or where ever it is - you
type it in here and set it and then it knows
where you're located.
You can use that for local searching of details.
Here, under all results, just a great variety
of things.
Not yet visited, visited pages, private pages,
verbatim, and this one here is interesting
- reading level.
If you've got somebody who is a challenged
reader, you can pick a "basic", "Intermediate",
or "advanced" reading level so that the return
of the results from you search engine, can
fit the person who is reading just in case
there is a challenge in that regard.
Kind of a little feature that not many people
know about.
Over here is the one I use the most - this
little "any time" actually is a drop down
that you can specify the amount of time that
your searching for.
Now this is important if you're looking for
relevant, current information, because the
older details that you might see sometimes
in a search come up with .pdf files that are
8, 9 years old, which are probably antiquated,
so, for example, if I just want to see the
past month, all the network marketing success
posts that have been done since the last month
come up here.
Very cool.
So that's a feature that I think is very important,
I often use just the past year to see the
most relevant search engine results.
So those are things that, of course, you can
clear out the filter, but a lot of people
don't know that you can use that to your advantage.
Now, a lot of people don't realize that when
Google returns a search, this little setting
over here - this little settings, if you go
to search settings, most of the time you get
back 10 pages - as you see here, it's set
for 10 results per page.
You can actually make it 20, 30, 40, 50 or
a hundred - slows your response time down,
but if you're looking for something specific
term, you can ask for items be shown per page
and it will speed up your - speed up to find
out what you're looking for.
So, let's go back home - oh by the way, if
you put Google as your home on your options
for your Internet browser, you can just hit
that little home icon and it'll go back to
the Google home.
So, let's go back and do, let's try this one
- network marketing attitude.
And again, I apologize for the slowness of
this computer - it's a little bit slow tonight
- this is an older lap top.
So, this is what comes up for network marketing
attitude - and you'll see there's some smiling
faces - we've worked hard to get on the first
page of many different search terms and that's
what your goal should be - to be on the #1
page of Google, 'cause after the first or
second pages, you're really not going to be
relevant - people are not going to find you.
What I'm going to show you is what's important
about this is this term right here - see this
where it says about 7 million, four hundred
seventy thousand results?
Folks, that is not really true.
That is Google trying to impress the heck
out of you.
The number of results that actually come back
is not that many.
Now, I'll show you how to find that out - just
scroll down to the very bottom of every page
- you know that it gives you a number of pages.
And, go the very last page, it'll give you
the actual number of results that are returned.
Now, I'm going to speed that process up - I'm
going to go the settings that we just discovered,
and I'm going to put 50 pages in.
And let's see what happens when I hit 50 pages.
We're going to have to save it to make it
valid.
OK, it's telling us it's been saved and I'm
going to go back to our search.
Network Marketing Attitude and see 50 results
as we scroll down to the very bottom of the
page, I'm going to go back to the very bottom
and see if I can get the last page.
Now, we've got 50 results on that - it's still
saying, there's 10 pages, go back to the very
bottom, make it 14.
And we still have 7.4 million.
Go back down to the very bottom and hit 16.
There it is - right there.
You can tell the actual number of results
when you see that big, huge number go down
to a more reasonable figure.
There's actually only 442 results that have
come back for this particular search term.
What that means to you is that if you're trying
to get yourself "optimized" under the first
or second page of Google, you don't have to
beat 7 million entries.
You have to beat 445 or 6, or whatever it
happens to be.
It'll vary for every search.
Now, that's important to know because you're
skills at putting tags onto a blog or a video
- youll need to know that all you have to
do is get into the top 4 hundred and some
odd entries and you can be ranked #1.
And that's important because as I tell you,
to be ranked in the top first two pages is
the key.
If you can't get ranked in the first two pages,
you're never going to be seen folks - that's
why we work very hard at getting - here's
another one of ours - this is probably on
page 2 or 3 - if we only had 10 items on a
search return, so, I didn't know if anybody
is aware of that, but that little 7 point
forty seven, ya' know, what ever that figure
is - the millions - Not really true!
It's just Google trying to impress the heck
out of you.
So, those are some features that I didn't
know if anyone was aware of and I wanted to
make sure that was given to you folks as a
little tool.
This search tool - by the way - let's look
real quick at the videos, because the search
tool with the videos can allow you to return
videos of a specific length.
For example, if I only want to see a short
video - zero to 4 minutes, I click on this.
Well, guess what?
Everything that comes back is gonna' be under
4 minutes.
And we've got a number of ourselves - we do
a lot with attitude about the business.
There's myself, my wife Melody, so we've got
a lot of videos on the front page.
But, if I wanted to see a video that was,
say, medium, I click on medium and it returns
only videos that are the medium length.
And a couple in there too.
So, you can also at this point anytime you
can - same thing with the web search - you
can literally specify I want the past month,
week, year, etc. you get very relevant data.
And, of course, over here, you can pick videos
that are closed captioned.
By the way, if you are doing videos on You
Tube for the business, you need to have closed
captions.
Why?
Because closed captions scroll across the
video as the written word, and a written word
is searched by the You Tube algorithm's just
as it would be as if it were a blog.
And so it's important that you put closed
captions - you'll have an advantage over those
who don't do that.
We'll have videos - if you'll go out to our
You Tube channel, we have videos that show
you how to put closed captions onto a video.
They've changed it just recently to make it
much more harder to do that, but it's still
not a difficult process, but it takes a little
bit of practice to get the closed captions
correct.
So I wanted to make sure you guys knew that
drop down was available and that all these
different choices were available to you.
By the way, this right here will give you
just You Tube or other sites that might be
applicable.
Most of the search engine results for videos
come from You Tube, 'cause as you know, Google
owns You Tube.
So, there you go.
Let me clear that filter.
So, that just gives you a flavor - oh, by
the way, one more thing - I keep thinking
of things I need to share with you.
This images is very important - if you're
doing blogs, or you're writing something and
you want to have good images, you can be very
specific on what you type in here.
Let's see if we can get the voice thing to
work for us.
Images of blue shoes.
Well, it didn't work very well guys and gals!
Let's try it again.
Images of blue shoes.
Shoes.
Laughing....And there we got it.
This is just images of blue shoes.
Now, I bring this to your attention, because
in any blogs that I write, I put all kinds
of images - success, sign posts, etc..
And so, if you don't know that - all these
images that come back - if you click on this
particular image collection if you will, it'll
tell you exactly where it comes from, whether
you can use it in a setting or not.
Most of the Google images are completely duty
free.
So, you can use them and not worry about having
to pay someone.
So, there's all kinds of things you can use
in the image field - this one happens to be
a little bit strange - let's go, um, money
images just to see what comes out - and, uh,
again, apologies - but here you go - all kinds
of different images come back to you that
you can download as .jpegs and use them in
your blogs.
Make sure you are using all the tools at your
disposal - these little search tools, the
images - by the way, let's hit search tools
for images and see what comes back.
Here you go - size, larger, large, medium
icon.
Type- face, photo, clip art, line drawing.
Usage rights.
You want one that is filtered by license,
or one that's labeled for reuse - all these
different choices you've got.
And more tools back down here - showing different
sizes.
So, every time you're hitting a different
piece of the Google engine, you're going to
get the option to use these search tools.
Use them to your advantage - they're phenomenal
tools and they'll speed up and make your - whatever
your creating a lot more effective.
So that's it for this video - I hope that
you found that interesting - we at mlmwildfire
- come on by fill in our contact page - give
us your email information (if I could speak
everyday here!) - give us your email information,
your name and join us.
Let's see if we can give you some free information
- some free blogs and videos, and help you
grow your network marketing business.
We appreciate ya' - you folks have a great
day.
