 
- So this is our largest
crowd ever here tonight
at Project Brew at Market Square.
We've got 15 graduating students
from the Brewery Management program.
- It's an event that
goes on every semester
and it's to showcase the
graduating class's beers.
- So I'm the event chair.
Essentially I'm just sort of managing all
of the different bodies
that are responsible
for different actions, planning the event,
and operating it as well.
Also, do some media relations
if there's anybody that
wants to do any interviews.
We typically learn skills here
that you're going to use
for the rest of your career,
such as interacting with people,
planning events, time
management, organization.
- We had our marketing team.
They went around and got us some sponsors.
They did all our social media
which was great and then we
had our ticket sales guru
who took care of the ticket sales website.
When you're setting up for a festival,
which is something you do
often when you're working
in the brewing industry,
you have to deal with all these things.
You have to be able to do logistics.
You have to be able to do the marketing.
You have to be able to do it all.
So, the fact that we had to
do this ourselves is huge.
- What we have today is my Bavarian IPA.
It's an IPA, I've called it Bavarian
because I'm using all German malts in it.
And I don't know if many
people recognize this,
this is a beer engine.
Very old piece of technology.
Draws the beer up from the cask,
so I'm hoping to get a
little bit of showmanship
happening with this tonight.
- So the beer I made
today is a West Coast IPA,
so I'm using a lot of hops
that I grew myself back home.
- I brewed a Belgian Wit.
I used four different
kinds of citrus zest,
fresh ground coriander seed,
and then a French saison yeast.
- I made a Lemongrass Pale Ale,
so the base of it is a
pretty standard pale ale.
You have superior pale ale
malt, a little carapils,
and then some caramel 15,
and then I hopped with
three different hops.
Simcoe, amarillo, and cascade.
- This class has been
absolutely fantastic.
So they actually went out
and looked for sponsors.
They have done a really
great job marketing,
so they've got some stuff in newspapers.
There's been some interview pickup.
That type of thing.
They've done a great job
on social media, Facebook, and Twitter.
So it's just been a really great night.
High energy, a lot of fun.
(upbeat music)
 
