(electronic ding)
- So is Lit Mobile a scam?
In short, yes.
But there's a little more to it than that.
That's what we're here
to talk about today.
(lively music)
Hey guys, how are you all doing?
Really, that's just great.
I'm doing pretty great today too,
because we're gonna dive into Lit Mobile.
The ads are everywhere again.
This is not the first time
these things have popped up.
- So Lit Mobile just sent me
this solar wireless battery pack.
I'm excited. Let's see what's inside.
- Those amazing, annoying
and repetitive ads
are from Lit Mobile.
And there's some fishy stuff going on here
with this company.
But who exactly is Lit Mobile?
Well, let's take a look.
The ad campaign is selling a power bank,
which can charge devices
wirelessly, also with USB ports.
The key feature however, is
the built in solar panels.
So in a perfect world, you
can charge the power bank
with the magic of sunlight.
Sounds pretty good, right?
But as with anything
that sounds pretty good,
it's probably a piece of (beep).
I was wary the moment I
laid eyes on this business
and I didn't really know what it was
until I started doing
a little more digging.
But the first thing that set
me off was the video ad itself.
In the video, the setting makes
it seem like a tech reviewer
has received a demo product
of the Lit Mobile power bank,
and they're simply making a video review.
But the ad never shows the reviewer's face
and it never says the reviewer's name.
- (reviewer) I really like the build.
It's got hand grips on the side.
It's shockproof and water resistant.
The power bank has 20,000 milliamps,
which can fully charge your
phone up to eight times.
- (Krazy Ken) If I were making an ad
with a celebrity endorsement,
let's say with the
incredibly handsome MKBHD,
I would show his freaking face.
Maybe Lit Mobile try to do that.
Maybe they reached out
to content creators,
but everyone said no.
Maybe the product just sucks.
So it's really easy at this point
to assume these are all just actors.
My favorite part is when
two different reviewers
say identical things in two separate ads.
- (reviewer) My favorite
part of this device
is that it charges my phone wirelessly.
There's a red light indicator at the top,
to let you know that
your phone is charging.
- My favorite feature
about the device so far
is that it charges my phone wirelessly.
So there's a red light
indicator there at the top
and when you put your
phone down to charge,
it turns green to let you
know that you're charging.
(bright music)
- (Krazy Ken) And the
forced flowery language
just gets worse.
- (reviewer) Lit just
sent me this solar charger
with battery.
Let's see what's inside.
The solar panel has five V,
three A charging capability.
You can connect up to
three chargers together
to get 15 Watts of solar charging.
- (Krazy Ken) The big red flag
was the lack of continuity between ads.
My favorite example is this.
- (reviewer) On the back of the device,
we have a bunch of solar panels
which can charge the battery
bank in about 60 minutes.
- (reviewer) I love all these solar cells.
This power bank takes 90
minutes to charge via wall
and six to eight hours via solar.
- What's even more misleading is that
their YouTube channel labels
these videos as reviews.
That sounds fair, right?
Yeah, they're not just
ads with actors anymore.
The titles are directly misleading.
You know, maybe this is the case.
Maybe there's these people
that are good at marketing
and they made a crummy product
and they're making some mistakes.
I like to give them the
benefit of the doubt.
And before I continue, I just wanna say,
I'm not trying to defame anybody here,
so I'm not gonna call out
anybody's name individually,
and I'm not gonna talk smack
just for the sake of talking smack.
But the more I looked into this
company and their products,
dude, the more I saw a lot
of fishy stuff going on here.
So, let's take a look at
their presence on the web
outside of the video ads.
(air whooshing)
The next red flag I encountered
was when I Googled Lit Mobile.
The top result from the
"people also ask" box was,
"is Lit Mobile legit?"
And right below the box,
literally right below the box
are two links to the
Better Business Bureau,
and one of them is full of complaints.
Many of the complaints said that
the company Lit Mobile
completed transactions
and took money, but never
delivered the product.
Other complaint said there was
no response from the company
when the customer reached out.
And some people said they
actually did receive the product,
but the product sucked.
Big surprise.
Oh yeah. And they're also F rated.
(audience clapping)
But worry not, the team
is actively replying
to your complaints.
On the flip side, I did receive a comment
that seemed to be from a happy customer.
So maybe there's some
redeeming qualities here.
Let's take a look at their website.
The next red flag, literally in red,
is the 60% off scarcity
banner for a spring sale.
Don't worry, I'm sure everything
will be 60% off in summer too.
There's also the spin to
win gizmo on the website,
which is a total turnoff for
me, it's just a squeeze page
to get your email address
for the most part.
And my favorite part of this website
are the reviews popping up.
At first glance, my
brain immediately goes,
"yeah, I'd bet at least
half of these are (beep)"
I found one by Tom M.
"Okay. Looking good Tom M."
and I came across one by Miriam V.
"Okay. Your son likes the product.
"Great.
"I guess he can nap a few
times while it charges."
Then I see a review by Nelson S.,
a verified buyer who
left a five star review.
- (reviewer) So you click on that.
It takes you to this address
here, and this is their post.
It's a verified purchase.
Playing closely attention to this image,
you're actually gonna see that
it's my video from YouTube
that they've taken away.
- After seeing all of
this evidence get lined up
and then that fake review piled
on top, my brain went from
"Oh, these are a bunch of startup guys
"just living the dream and
they're in way over their head"
to, "this is a con operation."
So I did what any reasonable person
who's armed with this knowledge would do.
I went ahead and bought one.
So the website lists the
Wireless Lit Solar PowerBank
as a $99.95 product.
When you add the item to your cart,
you get the 60% discount.
Great!
I doubt I'm ever gonna receive
the product, but Lit Mobile,
this is my promise to you.
If you actually get me the
product and it freaking rocks,
I will demo it in front
of my entire audience
and I will give you guys praise.
But if it sucks, I guess
I can always return it
with the 60 day return
policy, or is it 30 days?
The jury is still out on that one.
And if things get really bad,
I can always call your
exceptional support, right?
- (automated voice) Seven, nine one.
The number you dialed is not in service.
(phone beeping)
I'm screwed. Aren't I?
Well, if this doesn't work out,
I can always go to Alibaba and
buy a 2019 innovative JD-T19
for $10.69 which looks awfully familiar
to the Lit Mobile power bank.
Lit Mobile, heart to heart time,
I know everyone wants to
live the American dream
and many people want to
start their own business
and put food on the table
and just make the world
a better place.
But you and a bunch of other companies
need to hear this right now.
Consumers, aren't stupid.
You can put all of these
scarcity things on your website,
and you can make all of
these video ad campaigns
that you want, but we're not stupid.
We're gonna catch on eventually.
And that's exactly what's
happening right now.
So on behalf of everyone
that you ripped off,
this is me Krazy T Ken saying,
you are a sack of (beep) Lit Mobile.
But I digress.
Prove me wrong.
Send me that product and I will demo it
in front of everybody.
And if it's really good,
I will apologize publicly
in front of all of my audience
and I will give your company
praise and take it all back.
So this is your chance to redeem yourself
with a real influencer
who's not just faceless
and excited to unbox your product.
So that's where things are right now.
We'll see if the product ever does arrive.
And for you guys watching my transmission,
don't buy from these guys,
don't buy from Lit Mobile.
But I am curious if you have,
I do wanna hear your horror
stories or horror stories
about any other bad company
you've purchased from before.
So go ahead and leave those
in the comments down below.
(electronic beep)
As for everyone else,
thanks for sticking with me.
Catch the crazy and pass it on.
(upbeat music)
