-Dude, I want to get into this
right here.
How did you get involved --
Aviation Gin?
What is going on?
This is, like --
This is an American-made gin.
-It's an American gin.
Little smoother than our --
its British counterparts,
little more drinkable.
Uh, wow.
I sound like a pro.
-Yeah, you're actually
good at this.
-I really know nothing
about gin.
If I ran the company for real,
it would be on fire.
[ Laughter ]
-No. It was --
I was in Vancouver,
and I had been --
I was shooting.
And I was shooting
a film out there.
And I went to
this one restaurant.
I ordered a Negroni.
And then I was --
It was the best Negroni
I had ever had in my life.
And I went back there
about eight more times
before I finally asked the guy,
"What's in this?"
And he said it was Aviation Gin.
So, I did a little research,
and it won --
got, like, a 97 for wine --
It was, like,
the highest-rated gin ever
for that particular company.
And it was tiny.
So, I was able
to meet some of the owners
and weasel my way in
as an owner.
And I love it.
It's amazing.
-Where is this based out of?
-It's based out of Portland.
Portland, Oregon.
-Cheers.
Was this just gin and soda?
-Mine's just straight gin.
Yours has lots of soda
right there.
-Wow.
[ Laughter ]
I love it.
-Yeah.
-Dude, it's fantastic.
-Pretty great.
-Refreshing.
-I know.
So, it's been fun.
It's been fun learning
kind of the ropes.
You know, the liquor industry's
kind of not unlike the --
Yeah, there you go.
Kicking right in, huh?
Yeah. I put a little
something extra in there.
-[ Slurring ]
You're my best friend.
You're my best friend.
-No, you hang up.
No, you hang up.
-No, you hang up.
[ Laughter ]
It is tasty, man.
-I know. Pretty good, right?
-Refreshing.
I love it.
But now, dude,
now you go to meetings now?
Are you, like --
-Loaded?
Yeah, pretty much.
-No, no, no. I mean, no.
Do you go into meetings and,
like, talk about the company?
-Yeah. I kind of travel
all over the country.
I meet buyers,
that sort of stuff.
It's, like, it's a real,
genuine responsibility.
But it's not -- it's not too
dissimilar to the film industry.
I mean, it's all sort of based
on relationships and handshakes.
You know, but what's weird
and I found so ironic
was that it's
the liquor industry
where you actually
have to be accountable.
Like, in the -- in the film
business, you can, you know --
If you're working on a movie,
you can go out for a night
of drinking and then, you know,
miss work because you
fell asleep on a stove.
And no one's gonna really
do much about it.
But the liquor industry,
it's hardcore.
Yeah, you can't -- You don't
mess up with those guys.
Yeah. No.
-No, you can't.
But you said it's like just
jumping into everything.
Like, even jumping
into "Deadpool,"
you didn't know what --
what it was.
-No. It was sort of --
The whole thing's been
an amazing learning experience.
But you gotta trust your gut
on this kind of stuff.
I mean, 11 years ago, I remember
reading a "Deadpool" comic
and feeling like this is
a once-in-a-lifetime connection.
And then a few years later,
I met my wife, and I was like,
"Oh, I guess
a once-in-a-lifetime connection
can happen twice."
And then -- And then
we had our children.
And that's when I realized
that I love gin.
[ Laughter and applause ]
I just...
I took the passion...
-Of course. Of course.
-I went deep with the passion.
Right?
So, that's when I bought --
I bought Aviation Gin.
-That's fantastic, dude.
-Yeah.
-I know that if you do
go on vacation,
you have to have
an out-of-office e-mail reply
that people do.
And you're not really
used to those type of --
-No. It's all so formal.
Yeah.
Suddenly, I have, like,
a pseudo-cyber office
when I have to be -- again,
I have to be accountable.
So when I'm away, I have to send
out out-of-office e-mails.
So, if you e-mail me
at the company,
you get a response back,
at least.
And it's, yeah, been fun.
-And some people told you to,
you know,
just keep it short and sweet.
-Keep it short and sweet.
-Out of the office.
-Nothing personal.
-Not checking my e-mail.
-Be back -- Yeah.
-Yeah.
-So, I went deep.
-This is six paragraphs long.
It's just --
-Yeah, yeah.
-This is your
out-of-office e-mail reply.
We highlighted some stuff.
-Yeah. It was -- It was fun.
-In case you want to just --
-It was a bit of an overshare.
I enjoyed it.
Yeah, so this is only my second
out-of-office reply.
And from what I'm told,
it should be short, sweet,
never personal.
I said, "This Father's --"
This is for Father's Day.
I said, "This is
the perfect time
to give your dad the best
Aviation American Gin."
I said, "While my own father
may be gone,
the unspoken tension we shared
is alive and well.
This Father's Day,
you may not be able to give Dad
a second chance,
but you can give him a bottle
of Aviation American Gin.
Or if he died
before either of you
could even begin to comprehend
the importance of closure,
just get yourself a bottle.
[ Laughter ]
Happy Father's Day.
Ryan Reynolds, owner,
Aviation Gin."
Yeah. I mean, that's just
an out-of-office reply.
Short and sweet.
-Yeah.
-Short and sweet.
Nothing too personal.
-I have one right now,
if you e-mail me
at ryan@aviationgin.com.
You get one right now.
I'll tell you
exactly where I am.
-Really?
-Yeah, yeah. It's true.
Yeah. I have one personalized
for "The Tonight Show" even.
-You will?
-Yeah.
-So, if you e-mail
ryan@aviationgin--
-Probably shouldn't give
my e-mail address
on live television.
-Yeah, that's a big mistake.
You're gonna get e-mails, dude.
-Works for everybody else.
Works for politicians.
-Yeah.
Why not?
