if you're thinking of starting a YouTube
channel and you're wondering whether the
channel is going to grow it's a good
idea to look at whether the niche that
you're in is growing or not whether
there's interest in your field or not it
could be a good indicator for whether
you're going to have a well performing
channel or a poor performing child let's
dive into whether the niche that you're
in or thinking about choosing is a good
one and I'm also going to tell you the
10 best YouTube niches that are growing
like crazy right now so are you ready
Hey Entrepreneur! I'm Salma Jafri from salmajafri.com and YOU are in the
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personal brand with video click the red
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begin and when you're thinking of if
there is this niche correct or right for
me there are only basically three kinds
of niches there are niches that are
stable which show consistent growth over
time it is afraid for evergreen topics
because there is always interest in them
then there's the kind of niche that is
trendy or growing upwards and that's a
great needs to be in to get more and
more people to watch her videos because
there's growing interest in that niche
and then the third guy is not really one
you want is the dead niche which is
going down and there's declining
interest in that niche so depending on
your business you ideally want to choose
a niche that is going to have stable
evergreen growth so people are going to
find your videos few years from now as
well or you want to choose a niche that
is trendy and growing so that you can
scale up really really fast so how to
find out if your niche is stable growing
or dead so you want to go to Google
Trends and type in your niche so for me
that's video marketing and as you can
see in the graph video marketing is a
pretty stable needs to be in because
there is consistent interest over time
in this topic now you can further
customize your query by choosing a
particular region although I typically
like to go with world wise because I'm
catering to a global audience
you can also change the date range so
when you choose 2004 to present that
gives you a good indicator of trends so
that is typically the date that I like
to choose to perform this analysis with
and finally the third tweet you want to
make is the YouTube specific search
tweet so on the right hand side where it
says web search you want to click on the
drop-down menu and choose YouTube search
from there and that is going to give you
more accurate information about whether
the niche you're chosen is going to
perform well on YouTube specifically or
not
okay so let's dive into the ten best
performing niches on YouTube right now
in this mean this list is by no means
statistically guaranteed or anything
it's just my personal analysis so I'm
just looking at the trends that are
happening and I just wanted to share my
findings with you at this point so it's
not an exhaustive list is a personal
list of things that I see happening on
YouTube so the first niche that I see
growing is the mental health niche and
this is not surprising at all because as
people are becoming more aware of how to
take care of their state and their minds
specifically this is a niche that has a
lot of room for growth so if you dive
into the sub niches and I typed in
depression autism and mental health and
all of these you can see are picking up
and growing so if you are the type of
business who can cater to people in this
niche you can make videos around these
topics and they are likely to grow as
interest grows in this particular niche
the second really fast growing niche is
the meditation niche again no surprises
there because as we are becoming more
self-aware there are a lot of people who
want to subscribe to being calmer and
living happier healthier lives and
meditation is one way to achieve that
era peace so I typed in some examples
like yoga and ASMR and Wow the search
and the interest is off the charts if
and if you're wondering with ASMR stands
for it stands for autonomous sensory
meridian response so ASMR is just
basically a fancy way of saying soothing
sounds and this just sounds made by
people that calm other people down like
I don't know wrinkly paper or just
sounds of activities pencil scratching I
don't know just really weird stuff
sometimes but as long as it's helping in
your meditation or your therapy then
that is something that you could
potentially make videos around that
would be likely to rank well and also if
you're specifically in the niche of
helping people calm down and de-stress
and you know reduce anxiety get more
productive then this could be an
untapped area of video topics that you
could possibly tap into so the third
wish I have for you is real estate
education now you might think the real
estate by itself is a pretty stable
nation you'd be right if you thought
that but education topics or teaching
people something related to real estate
is one that has potential and it's
growing right now so think real estate
investing real estate marketing real
estate photography these are some of the
searches that I did to see that these
are niches that are growing in interest
so you can sort see if you're a
photographer and you want to get into a
particular market maybe target the real
estate market right so you want to
basically find the the crossovers and
see what how what you do can help a
certain audience and see if there is a
overlap there for you to capitalize on a
growing nation the fourth one is the
coaching nation now this one is
literally taking off right now and one
of the big reasons might be the coaching
is suddenly like a 1 billion dollar
industry and nobody is doing it better
than on YouTube so what are some of the
niches within coaching coaching that are
growing on YouTube let's take a look so
some nations that I found health coach
business coach money coach these are all
growing in interest so if you are a
business coach or you want to make
videos that target these
types of coaches then that could be a
potential big goldmine for you to tap
into number five is the perennial
favorite the travel niche now again
travel is pretty consistent over time
but I found some trends inside the
travel niche that you're gonna love if
you like to do videos around travel so
road trip always in July the search term
just picks up the interest just picks up
so if you wanna make videos around how
to plan a road trip or how to map out a
road trip or how to have a great road
trip or share your road trip that could
be a great video content series idea for
you the other one is river cruises so
you've heard of ocean cruises of course
but river cruises are a growing trend in
the travel industry that you could
potentially tap into and the third niche
that I found is retreats so a lot of
people like holding spiritual retreats
or yoga retreats or mental health
retreats and that is a growing Travel
trend combined with the mental health
niche as well so that's something that
your business aligns with then make some
videos around that topic and see how
they perform
so before I share the next five big
YouTube niches that are growing right
now I want to know from you what is a
YouTube niche that you are in right now
and is it growing or not number six is
the food niche but more specifically the
healthy eating niche so stuff like keto
and vegan and - that's a diet by the way
- diet these are taken off I mean just
look at keto off the charts interest
right now so if you are somebody who
talks about healthy living healthy
eating and having a more balanced life
style or nutrition or any of those kind
of things then think about including
these kind of topics in your repertoire
and also if you are somebody who makes
like recipe videos then this would be
the perfect niche for you to experiment
with and find a new audience to grow
your channel width next step is the
education niche now this one is great
for you here let's say a college
professor or a teacher or somebody who
is interested in helping people grow so
what are the subtopics that are growing
in this niche let me show you a few
so there's augmented reality there is
growth mindset and there's gamification
I love all of these because there is so
much potential for content within these
take one one for example I take growth
of mindset for example just talking
about how people can constantly learn
and grow and expand and how that is how
success happens there's so many topics
you can make videos around just that so
this is a wonderful niche to explore if
you are somebody who is catering to
people or interested in learning to grow
learning to expand learning new things
just learning number eight is the
personal growth niche now I'm not gonna
lie and I'm gonna say that this one came
to my mind because of Marie Kondo so I
literally typed in decluttering and I
was like okay this has gotta be growing
right now and yes as expected it is then
I found some other sub niches that are
growing along with that in the personal
growth umbrella which is minimalism
again very closely related to the
practice of decluttering because you're
trying to live a modern you know
less-is-more type lifestyle and another
term that I found that I was kind of
happy about seeing is the wake up early
niche because even though I'm not waking
up at 4:00 a.m. or 5:00 a.m. or whatever
but apparently a lot of people want to
know how to wake up at 5:00 a.m. and
they and think about the underlying
factors they want to know how to be more
productive how to better use use their
time how to do more with less so they
want to grow as a person
so maybe you could call this the
personal development niche but this is
the area where people want information
they want to know tactics they want to
know what's working so if you can make
videos that are gonna help people grow
as a person and grow their minds that is
a again a goldmine of information and
topics to tap into the next one number
nine is one of my favorite niches I call
it the mindset nation so you've done the
healthy eating and the physical and all
of that now let's talk about how to
change your mindset so this is all to
self awareness so some of the topics
that I find that are growing on YouTube
in this niche are money mindset and
success mindset and entrepreneur mindset
and think about what all of those mean
they mean that people want more success
they want to do more business they want
to less like report to the man and they
want to inculcate even if they are like
an employee they still want to cultivate
an entrepreneur mindset they want
success and they want a like more money
and all that things and financial
freedom so those are great topics for
you to tap into no matter what industry
you are teach people how to develop a
healthy mindset around all of these
issues and topics that are on top of
people's minds right now see what I did
there number 10 is an all-time favorite
niche which shows no signs of stopping
anytime soon it is a fitness and
exercise nation if you look at some of
the topics inside here hit or
high-intensity interval training I think
it's pronounced hit it's growing like
crazy and interest in it is not stopping
anytime soon so that could be a workout
routine a fitness routine that if you
are a trainer or somebody who's teaching
people how to exercise then that could
be something that you could definitely
still tap into and grow some other sub
niches in this area are wearable
technology wow that's a good one because
as you train and
as you get into fitness and exercise you
want to keep track and so you know
watches like Fitbit or sorry trackers
like Fitbit or watches like the Apple
watch allow you to do that so that is
all going to come under wearable tech
and that is something you can totally
explore as a new expanding niche with a
lot of potential and I also found
bodyweight exercise I have no idea what
that is but it seems to suggest a type
of fitness or type of exercise routine
but it's growing like mad and that's
something you could also further do your
research into so the bottom line is this
if you want to grow your business on
your YouTube channel choose a niche
that's either evergreen so you get
consistent traffic or choose one that's
trending or growing so you get increased
traffic over time or choose both now
this list is by no means exhaustive so I
would love to know in the comments below
what is a niche that you might have
spotted that is growing just something
that you see taking off in your niche
perhaps a sub niche that you just see is
growing like mad right now tell me in
the comments below if you're digging
this video then you are gonna love my
free youtube masterclass which is going
to show you the three most important
things you need to know to grow on
YouTube watch it today by going down in
the description and clicking on the link
and I also put it in the end card right
up here remember to go after what you
want and build your brand you love
because you can be the media
