What is this audiobook about?
hello, and thank you for purchasing this audiobook and we are about to discover many new things that are happening in our Daily life we
[earn] and spend money every [single] day and in this [audiobook]. [I] will help you analyze how exactly we do that. I
Am interested in this topic, not only because money is an important part of our life
But also because I have many new insights into this topic all money related ideas
I have faced in the past
seemed a bit superficial and vague to me I was quite incapable of reaching the core essence of the topic and
Furthermore they were limited in practical application
some of the applications [seemed] dry
some of them appeared to be contradictory and some were [even] too esoteric and unexplainable using common sense I
Felt that a certain system to put everything in place was needed I
Am a deep thinker, and I was seeking a transparent and solid system that would enable me to find answers [for] [all] money related questions
once I have a very clear understanding of how everything [works] it is so much easier to make decisions [I]
Studied and held seminars on the topic of money for many years and had some paradigmatic breakthroughs in my thinking
There have been three key moments of insight which turned my understanding of money by 180 degrees
after these revelations the whole concept of money all of a sudden seemed novel and fresh and
Answers to seemingly impossible questions appeared right [in] front of me
Consequently I have decided to record this audiobook and share with you my insight
I hope you enjoy it and learn many new things [I]
Intuitively sense that something else something much more powerful was hiding beneath the act of purchasing
When the bottom line of basic needs is crossed and we have everything we were required to feel comfortable in a society
We start trying to blindly satisfy some other needs from deep within us
We buy more and more stuff, and it seems that it is never enough
Even the stuff we just bought somehow is not satisfied those unknown desires
we had we cannot identify our deeper needs and that cost us a lot of money because we can't find ways to
Satisfy those needs and so spend money habitually
By understanding our core needs and how we try to satisfy them you will save yourself a lot of time energy and of course
money
You will know yourself and feel more in control of what is happening in your wallet
the three main mistakes of overspending
One website has organized a competition on how to create a present for a friend for $1
People thought of many great [ideas] in that way the effect of a present can be better than more expensive
Standard gifts it means that you save more money and have a better effect
However, we do not behave in this way all the [time] when we are buying a gift
Behavioral habits and stereotypes of thinking are triggered we always shop with our internal scales and our selection Criterion are rarely
stable rational and useful to us
Everything depends on what we have available if we have one sort of variety
We use one set of buying rules if we have another sort of variety we use another set of rules
We think that a gift is a trifle, and we don't save money on it
People tend to think that this is not the kind of purchase where we should save money it
Is not appropriate [to] save on gifts we say
Why?
because the gift involves relations if
We buy for ourselves. We save money because we have an identity [of] what we are and what stuff is appropriate for us
we more easily lower the standards for ourselves if no one is watching if
I buy [something] that will be related to others my second identity of better me triggers and
it is about what I project about myself to society and
When we are showing ourselves for others we tend to show our better side we can talk about more examples here
But long story short we apply different rules for different purchases
We are very rationally minded and save every penny on small everyday purchases
But we spend big when others are watching I would say that there are three main cases when people overspend
First we spend more if it is somehow related to others if others will see and judge our stuff
cars clothes and accessory if we buy a gift or want to make an impression a
Guy can overspend on a date if he wants to make an impression if I am celebrating my birthday
I will [overspend] a bit because I want to have fun with my friends
The more we are visible to others the more we care about what stuff
We have the more [we] overspend trying to show the better me
The second case is when we buy stuff [rarely] and don't have enough information about it
It is too difficult for us to understand how stuff works
We don't know that business and what rules there are
Because we buy rarely we haven't collected data and basically we overpay for Lack of knowledge and lack [of] know-how
If I buy something for the first time I usually overspend [I] watch myself
Overspending for car repair the car was very simple to fix, but that breakdown happens very rarely
And I didn't have the know-how of how to fix it now
I could do it on my own but at that time
I had to overpay a lot so watch carefully when buying something for the first time and
The third case when we overpay a lot is if we are in a hurry
We rush and don't have time to look for the best deal
So we take the first option even more if we encounter an experienced Salesman who sees that we are in a hurry
He raises the price instantly when I review my silliest buying mistakes
[I] usually have found that it is one of these three [I] wanted to show my better side
I bought something for the first time or I was in a hurry
Does stuff provide happiness?
Some people think that money and stuff have powerful energy and they give us happiness and other positive emotions
This idea is formed by authors who write about money and mystify it
Thanks to those who write things such as money is power money is energy money is the sign of destiny
we have such a belief if
Money can have energy and power so stuff also should have immaterial characteristics
but stuff cannot have immaterial characteristics at least not the ones we usually imagine it has
There is a huge variety of stuff some of it with healing power or with information content
But what we see in stuff mainly depends on us
Visionaries might see information and stuff others can't some people might be healed by holy water while some aren't
so while for some a pair of shoes might create a good emotion for others the same shoes will look ugly, [so]
Stuff is generally the same but our reactions to it are different
Let's focus on the fact that the same stuff can cause different reactions
For one buying and owning stuff can cause Euphoria, but another can feel absolutely indifferent
So what does stuff arouse?
Euphoria or apathy
Stuff doesn't have any emotion inside that can be transferred to you
More likely we associate various inner feelings with stuff that is around us
We see stuff differently
We put on our favourite shoes, and if our attention is directed to the shoes. We are happy, but if our attention goes somewhere else
Happiness dissolves
But you can look back to your shoes and your mood is up again
different stuff generates different emotions also
you can generate emotions yourself thinking about your holiday or family or
Remembering some pleasant events all these memories can generate the same sort of satisfaction and sense of good emotions
When we need more good emotions. We forget to think about those pleasant memories or people?
But if we wear nice shoes they always remind us about it because we spot shoes very often
So they trigger good emotions more often than our thinking about holidays or our favorite ice cream
Ice cream might be unavailable, but shoes are available
stuff works as a reminder because it is material and visible if
You had a picture from your holiday and looked at it as often as you look at your shoes
It would also give you good emotions
If we accept the idea that the same stuff might cause different reactions
It means that it is [not] the stuff that generates happiness
Because if the same stuff can be very appreciated by some and totally ignored by others then it is not the stuff that generates happiness
Remember Columbus who traded glass for gold with locals when he first came to America?
For the locals gold was just a stone in their mind
It didn't have much [value] so stuff itself cannot create value
Value is created in our minds
Stuff itself cannot provide us with value or happiness because stuff doesn't have those features
Value and Happiness are created in our minds
Happiness should be sought in our mind not in trying to buy more stuff
Stuff can trigger your mindset and because of that it can create positive emotions
So stuff awakens our emotions more often when it is near us, and it is more visible
Stuff can affect other people's emotions without any effort
Stuff can create emotions instantly because everyone has eyes and can see stuff
But it will create emotions happiness
And so on only for those people
who have the proper mindset for that if
I don't like gold you can try to sell it to me even at a huge discount
And I won't buy it because in my mind. I just don't like gold
One more example. Let's say a guy wants to leave a good impression on a date
He can wear a nice watch and his date will notice the watch also
He can tell about his holidays and what a wonderful place. He visits every year and what activities
He does there so he can make the same good impression in two different ways
he can show what good stuff he has or he can talk about the good time he has
We buy stuff not only because of its functions
But also due to our reaction to it our emotions change and one of our demands is to experience variety
Sometimes we buy things but sometimes we buy a reaction
Maybe we don't need more furniture, but we like the feelings connected to the process of buying
We just want to feel the emotion which we felt when we bought that thing earlier
For instance you buy a fresh roll because you like its smell this smell reminds you of childhood when your mother baked rolls
Maybe you were not hungry, but you were affected by the smell and you bought that emotion
Certainly things soon get boring and reactions to them get weaker for example
We often buy shoes clothes or [accessories], you can have a full closet of clothes
but it won't be enough you enjoy the process of choosing and trying on and the reaction of other people if
You are emotionally hungry. You won't stop buying
Every season shops offer new colors or some tiny details change and we buy again
the intellect
Rationalizes what we buy because it is new and looks a tiny bit different
But more likely we buy because we enjoy the process
Stuff itself doesn't have the power to Satisfy emotional needs
Sales theories say that people buy due to emotions, but they don't reveal the fact that stuff can't satisfy emotional needs
otherwise all
Capitalism would not make sense
Why do we produce so much stuff if stuff cannot fully satisfy our emotional needs?
Why do we work all day producing stuff that is not making us happier or more fulfilled?
Consuming is like an addictive game
Anyone who is invited will enjoy this game and live in an illusion?
We probably have 100 times more stuff compared with our parents or grandparents
But to live a rich emotional life is much more difficult
Satisfaction of emotional appetites is more subtle
It requires education and effort it is [not] enough just to have money
Can you go to a shop [and] buy one kilo of love?
We want it so much
And there is no place where we can buy it so we buy thousands of other things
Thinking it will bring more love and well-being to life
We are bored of the functions of stuff for example
You want to go somewhere many people can help you to realize this function. We can go by bus taxi
metro bike or your own car to
Satisfy this functional demand is easy to travel from point a to B
But for us it isn't enough
We want together with function to satisfy our emotional demands
We want a comfortable and luxurious ride with as good a car as possible, and we want others to see our ride in our car
So our ride becomes not only a ride from point a to point B
But it also might become a tool for satisfying emotional needs
we buy new stuff because it changes our mindset a bit we learn something new I
Got a tablet computer with a multi-touch display, so I learned many new things
[I] had some very nice experiences working with a computer in a new way
New stuff helps us to experience those new emotions. We feel more vivid energetic and attractive to others and ourselves a
person wearing fashionable clothes or accessories
Attracts the attention of others to him and wakes the emotions of others
But emotions are awoken due to the idea of the creative designer and not due to the stuff he [bought]
We are stimulated by a new idea
without ideas there wouldn't be stuff a
Person wearing fashionable clothes wears not only the stuff, but another person's talent and ideas without ideas
fashionable clothes wouldn't be fashionable a
Stone isn't cute and valuable
But when a sculptor touches it with ideas and experience he produces something that makes us admire it
Everything that is made is a product of the most energetic
productive and creative people
in
Consuming their product we try to show [that] we are as good as those creative people
Everything that we use is the creative work of other people when you look at a painting?
It's worth isn't it itself but rather the most valuable thing is the person who created it and his talent?
We don't see that every product hides other people behind it
Imagine you are a light bulb, but the light is so weak and only the middle of the room is bright our
consciousness also sees stuff
but can't see people standing beyond stuff because they are somewhere in the dark as
we don't see these people we have some kind of fetish for stuff and
Believe stuff can give the same feelings as people give to each other
What we want to get by consuming products we can get directly from other people
Stuff and money are only mediators between other people
If a person says money is everything
Money is the most important thing in life and all I need to be happy in life is to have money
Then such a person's consciousness sees only a small part of the room
He doesn't see people hiding behind the stuff and money that
[is] the same as saying oil is everything all I need in life is 1 million barrels of oil and
After I have it
I will be happy and fulfilled it sounds silly
But that is because the fetish of money for us is very
Humanized and when we speak about money this way we don't feel objections anymore
But if I switch the word money to oil you will notice that we don't have such a strong passion for oil
Money is sexy oil isn't
You can say that money and oil are [very] different, and I can't compare them in this way
But people have used various things as currency and in some countries still use different things today
You might say that would be inconvenient
Well, we can create some credit cards and a bank account, but instead of dollars we could use barrels
So if you hear someone saying that money is the most important thing in life
Try [to] discuss it with them by changing the word money into oil
Do we get what we pay for?
We buy lots of stuff, but is it worth it?
We buy partly emotionally partly rationally and we apply different rules for different purchases
Sometimes those rules lack logic the money we pay does not always equal the stuff or service we get
For example say I pay ten thousand dollars and go on an exotic trip
But after eating some local food I get diarrhea and spend the rest of the two weeks in bed
Similarly I can go to a nearby lake and spend
$1,000 [I] go fishing and canoeing have a barbecue and sleep in a tent
So which trip is better?
You will say that it depends on the circumstances and needs I
Totally agree to make money and to spend money successfully a lot of favourable circumstances are required in
My opinion money can satisfy about 30% of our needs
But instead of spending only part of our money
We spend all of our [money] on those needs because we don't know how to satisfy other needs we have
All ideas on how to satisfy the other needs we have are based on incorrect beliefs
For example our need [for] status and reputation
results in buying Brand-name shirts instead of playing shirts
We don't want an old-fashioned cell phone
We want a high-tech 1 so we overspend and while we overspend we have the illusion [that] the additional money we pay
Satisfies our other needs on the surface yes, but actually no
Most of our desires are emotional and things cannot satisfy our emotional needs
Their effect is superficial and therefore they only create an illusion for a short time
That is why we buy and buy
repeatedly
We do not know any other way to satisfy those emotional desires all of us want some sort of comfort in life
However will that additional comfort which we want to get for additional money be worth the discomfort. We feel working extra hours
the more discomfort we feel at work the more we want to catch up and pamper our selves, we
[work] hard making money using our intellect and spend money easily on the weekend using our emotions
We are [devided] creatures. We have emotions and intellect and we are influenced by both
So we make money with intellect and spend money with emotions
In order to spend money and enjoy life we have to earn
Making money is not easy and often requires lots of effort and making money is not always a very satisfying experience
Sometimes [we] have to go through pain, but we think about the pleasure we get when we will spend the money
So there is pain while making money and pleasure while spending it
My problem started when I lost the pleasure of spending money
I had the very serious dilemma of why should [I] work hard if I won't get pleasure later spending money?
basically this dilemma
Woke my curiosity and I started to [investigate] and finally come [up] with this book so [what] if in reality we experience?
More pain than pleasure and our pleasure mainly is based on illusions for example you go to a nightclub
Where the music is loud?
And you can't speak with others normally the ventilation is poor and the club is full of smoke and everybody around is drunk
And I'm supposed to feel happy and imagine that I am having a good time
Many advertisements [promise] happiness if you buy their stuff, but do you really get that happiness?
Our consumption habits are based on many illusions and incorrect beliefs and as you probably have noticed all
Of this book is about how to get rid of those illusions
One of the most popular incorrect beliefs is if I pay more I get more
While we use only one currency to measure our life, we limit ourselves and don't have an objective view
It is very hard to count our inner dissatisfaction in terms of money because we count only
satisfaction in terms of money
Let's compare two satisfying experiences one of them is a [full-body] massage
The other is a ticket to your favorite opera
Usually we compare value for money
For money, but if we measure pleasure with money why can't we measure dissatisfaction with money?
Maybe you did some hard nasty job and felt discomfort worth - one hundred and fifty dollars and earned only
Fifty dollars, so you are - one hundred dollars in total?
counting and pleasure currency
Maybe it is better to earn Thirty dollars in cash while working to get at least
satisfaction worth 70 dollars
In the first case the arithmetic is - [100] dollars and in the second plus 100
The difference is double if we add to the calculation not only cash money we get but also
satisfaction and dissatisfaction in
Cash the difference is very little in the first case you get fifty dollars in the second case you get thirty dollars
So it is 40% less, but if we count satisfaction and dissatisfaction
The difference is five times bigger
We only see the material difference because our focus is mainly on the material world
Also, it would be difficult to create a universal system. Which could objectively count the price of all emotions. We feel while doing work
But we can increase our consciousness
Let's try to do an exercise
To evaluate in money is a bit complicated. So we will use a new currency
satisfaction dissatisfaction points
We always have to consider the pleasure and pain we get while making money and the pleasure or pain we get spending money
Because we usually tend to concentrate on one quarter of the whole subject we concentrate only on the pleasure
We get spending money. [I] want you to see the other three quarters [of] the money mindset
While making money we concentrate and push ourselves to 150 percent
But when we buy and use stuff we sometimes get 50 percent or even less for the money
We pay I have seen many families building a house
But the children grow [up] and leave home and parents stay to live in this big house
We work hard overtime hours for one hundred and fifty percent effort for [twenty] years [in] order to have a big beautiful house
But we use only a small part of it
Yes some spaces of the house we use occasionally
But as I say you [can't] sit on two couches at the same time
So if you have [ten] couches in your house, you use only 10% of it you buy a brand new car
[you] work hard with a hundred and fifty percent effort, but you drive only a few thousand miles a year
[I] don't say we all live like that
[I] say some of us might live like that and waste precious time in our life buying stuff that we don't have time to use
We experience tension while we are making money and release tension while spending money if we spent money with the same
concentration and attention that we give [to] making money our
Expenses would be many times lower
But it is important to understand that
Usually we make money with intellect and spend money with emotions
Making and spending money is like some sort of completion within [ourselves] because both parts of our inner body are satisfied
If only we could switch them to make money with emotions and to spend money with intellect
Do we buy or give [away] money?
Now let's talk about the wrong way to spend money from now on we have to separate two terms
[to] [buy] means to get a thing which will provide obvious benefit for Anna's objective as possible
Value that thing will at least pay off the price you paid for it or its usefulness and may even outweigh its price in
KiyOsaki's words that thing would be active it
constantly brings you benefit
The other term is to give money away
Very often we buy illusions and image to satisfy our emotional needs
We already made clear that we first of all buy status
reputation and design
We need change and the last thing we care about is the car's function to take us from point a to point B
The only thing that pays off is the car's function we over pay some sum of money. Just because [its] design is better
explain to me how the design pays off if you put a sum of money in a bank you get interest if
A car is well made you have to spend less money for its repairs. So you save some money
This is a real and tangible benefit, but what benefit?
Do you get from design only emotional satisfaction we pay for beauty?
Fair enough we need some beauty in our lives, but we should use a different term to give money away, [I]
Am trying to spend money in a way that money would generate some sort of interest pretty design is a pleasure for the eye
but I want to remind you that basic emotional needs have to be satisfied in other ways and
Those ways require effort
education self analysis and decisions
when a man does [not] understand what emotional desires he has
He has very little chance of finding a way to satisfy those desires, so he believes everybody who promised better well-being
Of course these promises and solutions are superficial because true needs remain unmet
We give money away [for] image trends and functions. We don't need
The main feature of giving money away, is that people do not get much benefit even if they spend a lot?
People spend a lot not because they get a lot, but because they have money and what to exchange it for something
Together with money we always get temptation the more money we get the more temptation
We experience and if we are weak we indulge in that temptation very quickly
We are seduced by sweet promises about a better life
Probably you know that feeling of temptation when you can't stop thinking about how to spend money and all that stuff [that] was not available
becomes available
We feel like a small child who entered a toy shop?
When we have money [our] emotions become impatient they start to whisper?
Well, maybe my needs will be satisfied now. Maybe this more expensive thing will provide me feelings
Which I was dreaming about for a long time
The needs and wishes that we kept repressed for a very long time now awaken and overwhelm us
We spend money because we don't control emotions and lack positive emotions
let me remind you that there is always some inner problem inside you that appeared in early age and still burdens your
consciousness
Sometimes it surfaces, and we feel weak or bad about ourselves
Unloved and all those sorts of things it
Constantly burns inside and we have to constantly feed ourselves with good emotions
So we go and buy something that instantly brings more respect to us
but if this respect isn't maintained from outside we soon will look for new stuff if
Our inner problem is low we feel good about ourselves. We are busy and life is beautiful even without stuff
Even if we don't get those good emotions when buying at least we enjoy the sweet illusion that our life is becoming better somehow
Illusionists trick you but it is so fun to be tricked the same with buying stuff. We don't get that better life
But it is so fun to be tricked
Expensive stuff attracts attention [it] is some sort of energy because [where] our mind goes our energy goes
That is why a man who owns expensive stuff appears different
Stuff attracts lots of attention and attention is equal to energy, but as we talked about earlier
Stuff itself doesn't have energy
Stuff attracts attention and energy to itself and to [the] owner
In order to make stuff we put in energy if we want to make good stuff. We have to put in a lot [of] energy
The more energy we put in the more attention and energy it attracts later
So I just want to repeat once again
Stuff doesn't have energy
When we look at stuff we should think about how much energy was invested in order to make it
How many people worked day and night improving it?
Start separating when you buy, and when you give money away if you have more money than you need then you give money [away] you
Cannot control it emotions defeat
You or maybe others are trying very hard and [convinced] you to buy something of?
Course you tell yourself that it is a very valuable purchase and you need it, but ask yourself is it not giving money away?
However when you give money away, you get something you get image, and it becomes easier to understand status in the society
money helps strengthen identity Self-esteem and status
the weaker we feel the more we want everything that could strengthen status if we care [so] much about
Status remember one thing we don't pay attention to what we have
If I am tall I don't care about height, I just don't pay attention to it if I am short
I notice all tall people. I think about how much I would like to be taller
So if you have something you don't pay attention to it if you lack something you notice it everywhere you go
So if a person is triggered by status he lacks it our
Attention Betrays, what we lack?
because consciousness wants to be in harmony and get all the skills needed [for] survival in Society and
If consciousness has incorrect beliefs that stuff can give those missing skills
We do everything in order to get that stuff. It is the opposite effect from the one we want to have
With expensive stuff we want to hide what we lack, but it only shows that we lack something
Imagine you have an additional organ, and this organ is called status. It is always worried about its size
What others will think of it? It is programmed to want others to think of it as bigger, and it always thinks about that
The smaller it is the more important this question becomes
men and women both possess this status organ
We buy in order to strengthen our identity but here is a question
Which identity do we strengthen the current or desired one?
do expenses show what we are or what we want to be if
A man is truly rich he buys expensive things because he can afford them
Another man buys expensive things even though he cannot really afford them
But it is a way in which he is trying to strengthen his image in Society
These two situations are very different
arguably the amount of money is not an appropriate Criterion to decide which side a man belongs to
The truly Rich can either buy or not he can control his desires
Or it is not his main activity to search for stuff and to buy it
He has more interesting things to do so who is richer the one who has more money?
But has doubts about his identity and spins money in order to strengthen it or the one who maybe has less money
But is sure of himself and does what he loves to do and of [course] makes money from what he does
This is a question for you to think about
Other Criteria that help us separate buying from giving money away is your answer to the question
What will happen if I don't buy stuff if you can name at least one reasonable argument, then fair enough. [go] ahead [and] Buy
But if your answer [is] nothing will happen probably [you] are just giving money away
Most of the time we are giving money away
The world is full of money and people who are [motivated] and productive collect this money
That is all there is nothing mysterious about becoming rich be active productive and have high status
This is the foundation people want to give their money away for nothing
You just [have] to put in effort and collect it you might object and say I'm not giving money away
[I] get useful stuff that I will use for many years okay, so please answer these questions for me
What will happen if you don't buy one more pair of shoes?
Probably nothing
What will happen if you don't buy a bigger TV?
Probably nothing what will happen if you don't go to the cinema tonight?
Probably nothing what will happen if you don't buy new furniture for your living room again, probably nothing I?
could continue on and on
We can decrease our expenses and nothing bad happens life will flow as it used to
That just confirms that we buy not because we need something but for all the other reasons that I am talking about
We are afraid of being last
Imagine how you would feel [if] you came to a high-school reunion after 20 years with the oldest and rustiest car
What shame you would feel?
To avoid that emotion people work many hours ruin their health their relationships and everything else that can be ruined
Just to Avoid that kind of shame at all costs
When it is said [that] people buy [because] of emotions
It is not said what emotions exactly have in mind that one of those emotions is shame
We buy not because we want shame we buy because we want to avoid shame
Shame is an emotion
According to Meridian therapies emotion is energy flowing through your body
That energy usually rises up unconsciously, and it is hard for us to control it
Intellect can decrease it a little bit
for example if you own an old car your intellect often tries to calm the rising emotion
The intellect tries to explain emotion and says I don't feel comfortable in this car
Maybe no one will notice me driving it. It is just a car
I have done so many important things in my life that I could be proud of
But that explanation usually can't calm down the emotion and emotion
[rises] creating inner discomfort, [and] finally we try to get rid [of] the old car and get a better one
But getting a better car won't sort out the problem because there are always newer and better cars on the road
Shame is an uncontrolled bodily reaction that triggers in certain circumstances
If it is difficult for you to control your emotions including shame that Kills status
High status people usually have well-developed emotional intellect. [it] simply means that they can control their own emotions
They feel comfortable no matter what happens no matter how they are dressed or what stuff they have
It drains energy to project status for others when you fight shame or other emotions inside of you
My advice would be to develop emotional intellect to learn to control them
Stuff strengthens status [I] come to a farm put on dirty shoes and start to think
What is my status now am I a farmer or mis ceo?
Then you look back at your limousine and relax
Everything is all right. I'm the ceo of a company
This weekend I came to the farm to visit my relatives to do some work, but on Monday. I will be a ceo again
The more stuff we have the easier it becomes to return to a higher status mindset
Stuff is more real than inner body to most of us that is why we bind our status with stuff
people want to have a system [that] is clear and easy for everyone to understand in order to Define people's status in Society and
Stuff works as a currency in this system. You have a flat with two rooms and I have a flat with four rooms
everything becomes clear instantly which of us is doing better in life of
Course status is given to people not just for money alone it can be given for accomplishments
There are many people who are not rich, but are [well-known] and respected
However the more stuff there is the more real everything looks in our mind
That is why we often give away money for the stuff. We don't need just to strengthen our status to remind ourselves
what we have achieved [who] we are and who we want to be as
We grow and change
We change the stuff around us people
Buy that mysterious something that will make them look better in front of others and that something is a mix of status and reputation
But as they don't know the difference [between] those two
They don't know that it is impossible [to] buy reputation if I have some kind of power or possess other
Advantages which others do not have then I automatically have status, but it does not mean [that] I have reputation
People make the decision to buy not according to the rational mind
they make the decision based on how many status points they will get
The same goes backwards if you want to
Successfully sell any product you [have] to put as many status points into that product as you can think of
We work day and night, and we give money away for status
Remember the difference between buying and giving away money when you give money away
You get status for example
you buy an expensive perfume and you think this will definitely raise your status and attract the opposite sex and
We hold on to the illusion that others smell our perfume and silently admire how sexy we are
by the way
I think that those who most care about status are those who feel they lack it if you do not have health
What is the most important to you health if you do not have a partner. What worries you the most?
How to find a partner if you need a camera you will not be able to keep from looking for one in every store
This is just how our minds work. If there is a lack of status then we see everywhere
How much status other people have and we compare ourselves to them?
Basically status is a feeling
emotion a mindset and inner maturity
stuff does not provide status
Yes stuff makes the mindset stronger and stimulates emotions, but that is a superficial effect
Why?
give money to a [homeless] person dress him in the most expensive clothes put him in a limousine and
Still after getting to know him you [will] find out who he is
Money won't hide his true self and vice versa put the dirtiest clothes on a high-status man
And he will feel and look great
No, one will think that he is homeless
So we should come to an agreement that stuff is not as important as inner Mindset
high status people load stuff with status and that is the only way how stuff gets status and
lower status People buy higher status stuff in order to raise their social image
How does it work in reality?
For example if a well-known celebrity is selling his car the price can be doubled because the car is loaded with status I
Want to mention that there are many ways to raise status and reputation in front of others, but we are stuck on one of them
consumption
People with high status tend to check others boundaries and instantly see how strong you are
Stuff won't help you to set boundaries where necessary
Status is a part of the inner body and must be trained as an inner resource
first of all
Education and later on some decisions and activities are needed in order to improve boundaries
It is nurtured with other tools and surely not with buying and consuming
You can have much cash and stuff and still fill of low status
Remember Gandhi absolutely no wealth but what a huge status and reputation
We could probably name hundreds of similar examples
have you ever seen celebrities wearing weird stuff [a]
Famous person can put on an old worn-out sweater of her grandmother's and it will be considered a fascinating fashionable accessory
People give meaning to stuff and if a personal brand is created then it does not matter. What things you have
Everything you touch will look in style and fascinating my advice is not to buy status because you are giving money away
spend that money on developing a true high status Mindset
become a high status [person] and load stuff with your status I
Remember reading a fairy tale about a man who turns everything he touches into gold
[I] think that is a good metaphor for status and stuff
Become a person who adds value to everything you touch
the Christmas tree effect
You have heard me mentioning that it is important to put effort into something and we value more something that has been done with effort
Value is very subjective, [but] [I] would say it can be defined by the effort
I put in if I put more effort into something I value it more and that is a general rule
The second rule is I value something if I know that somebody else put much effort into creating it
Every purchase. We make is related to effort and time
The more effort we put in and the longer it takes to make that purchase the more happiness we experience
To make this clearer let's analyze the effect of a Christmas tree
Remember the happiest moments in your life, and some of them will definitely have happened at Christmas
[you] waited a whole month for Santa to come and he finally did a
Long time of [waiting] after which comes a huge wave [of] joy the joy lasts for a week and slowly drops off
Now you are grown up and have a family, but the same process is happening except for the size of the gifts
For example you save money for a dream home it takes time
You choose carefully and inspect all possible alternatives you buy it take care of the paperwork
Renovate the house buy furniture, and finally the big moment of Joy comes. You move in and spend the first night in your own apartment
The Longer we wait the more satisfaction
We get afterwards if you have money you will not have to wait and there will be no waiting if there is no waiting
Tension cannot rise and when nothing [rises] there is no satisfaction
Not only the purchase itself brings satisfaction
But the Christmas tree effect if we want to get more joy buying
We have to put more effort or to wait a long [time] or a mixture of both
People usually think that the more money they pay the more joy. They will get
I'm not going to deny [this] but [I] just want to add that joy consists not only of the amount of money
But also from the effort you have done and the tension that it created inside of you
Waiting provides joy the shorter the waiting is the less joy it generates
It seems paradoxical
but the more we have the less everything brings joy to us because all challenges are quickly overcome if
You have money you don't have to wait or put in any additional effort on the one hand
It makes everything easier on the other hand it takes away some satisfaction
Why do you think the most luxurious cars have to be ordered and waited for for about a year or two?
Because manufacturers are overloaded with orders no
They are not only selling you the car
But you pay [for] the tension that rises during the waiting time you pay for boundaries that?
Manufacture set you can be worth a fortune and could buy the whole factory
But then you come [to] buy the car and they say there is a long queue and no matter how much money you have
You have to wait
They set boundaries that create high status and make people even more aroused
To buy something is easy, but to experience new emotions is a bit bigger challenge in General
We need challenges because they make us grow and if we don't get those challenges. We try to buy them
We buy expensive stuff in order to get more thrill and excitement
We set challenges for ourselves to buy something and also we create challenges for [ourselves] that are not related to stuff
We want to improve and we want to do something better to learn something not because [of] others but for ourselves
those kinds of challenges are not affected by money it means that even if you have money that won't help you to perform better if
You throw yourself a challenge to quit smoking
Money won't help you there this challenge cannot be affected with money
Rich people get everything they desire quickly, so they have to buy more expensive stuff because it requires more effort and more time
That generates more emotions
Buying a clock for 50 or 50 thousand dollars stimulates the mind differently
Both plots will perform their function fine, but o'clock worth [fifty] [dollars] is simply not stimulating enough
That is why a more expensive clock will have a lot of additions. Which are not really necessary for a clock for example gold
Diamonds or dinosaur fossils inside are they necessary for the clock?
They are not necessary and have nothing to do with the clocks function
But you need to somehow explain to the intellect why you are spending [1000] times more money
Intellect does not understand that the desire to buy and have is
Generated by emotion and of course the intellect has to explain that emotion somehow
When it is explained that the clock is encrusted with diamonds and gold the intellect has something to justify such a price
When buying stuff requires more effort and time it adds more value to the stuff
So a Christmas tree consists of five steps
Everybody can imagine what the [trees] shape is like it is a big triangle
You can also imagine a mountain with a sharp peak our journey to the mountain begins on the left side
We will split the whole Journey into five stages
the first stage an
idea appears that you need something it is connected with possibilities, which we talked about previously [as]
Long as you do not know that you can get something you do not need it
But [if] a thing appears the desire to have it will appear
Until you have seen those pretty sneakers in a mall you were satisfied with the old ones
but now you can't stop thinking about the new ones the
[second] stage
We are already little by little climbing the Mountain we start the analysis
searches for a better price or a discount inner dialogues and self persuasion that I really need that if
A thing [is] truly needed then we buy it quickly without any hesitation it is precisely
hesitation that can be the indicator which shows you if you really need that thing if
You hesitate and the more you hesitate the more it is likely that you do not really need that thing
But we believe that life will be better with those new sneakers
And we feel like we [are] worth those sneakers because we did this or did that
We look for more argumentation, and of course we find it pay attention to very small details. We look for [reasons]
Why we need that? Why we deserve that or we set goals for ourselves [if] I do this job?
I will reward myself with those sneakers that
[clearly] shows that we pamper ourselves with purchases
We treat our bad inner feeling we are hooked on the illusion that stuff will make life better
and this illusion is supported by [our] inner lack and
Our intellect has no other option but to find the arguments of why we should buy
the third stage the mountains peak the buying process
Culmination opening trying using stuff for the first time reading the instructions and the inner joy that I finally have it
The fourth stage we are going down from the mountain and feel pleasant relief. We get used to the new thing it
provides less and less good emotions
We use it more and more carelessly the nurturing we gave to ourselves is disappearing because it was superficial
The fifth stage the Journey has ended
We do not use [that] thing anymore, and so we forget it sell it and start [looking] for new stuff
Just like the Christmas tree [that] gave you so much Joy before Christmas
We decorated it, and it was in the center of our attention, but after a few weeks
We took it to the trash without any second thoughts
The same happens with much of our stuff. We use have fun and get rid of it
We repeat this process
countless times
But there is some stuff. Which we gladly use for many years that stuff satisfies our needs much better
Maybe that stuff brings back many good memories
awakens good emotions performs its function very well or has many status points if
Stuffs impact is not a superficial one. We can use it for a very long time
Probably emotions tied to that are still feeding us
The idea appears that not the purchase itself provides the feeling of an inner satisfaction
But that we can convert our inner resources into something material that we will finally get something real for our hard work
That we create some value for others if I can afford to buy valuable stuff it means I am valuable
My work is valuable and my life is valuable if I do not have valuable stuff. I naturally start questioning
Maybe I and my life are not very valuable
Moving on to conclusions. Most importantly a Christmas tree has to be as tall as possible
getting ready for the things purchase or Stage 2
Has to raise as much tension as possible and if the process of purchasing is special then during the Journey to the mountains peak
We feel the greatest joy because the tension gets stronger and stronger
The Christmas tree shows that price is not adequate [to] its value. We pay the most when our emotions are raised
We want to get rid [of] tension when we have money and to get rid of that inner bad feeling
The wish to buy something appeared because of believing that a thing can maybe solve not only functional desires, but emotional as well
when emotions decrease the stuff does not look so valuable and
Precious and maybe after some time we will agree to sell it for a lot lower price
The smartest time to buy things is after some time when emotions have already decreased, but probably you already know that
as
The Christmas tree symbolizes mostly one component that designates price
Time I would like to add a third component that creates value
Mindset a Mindset
Is full of beliefs some of which are right and some of which are wrong?
My life experience revealed that about 80 percent of them are wrong, but you have to check your belief system yourself
How does belief Create value?
Very simply in China people believe that a bird's nest can be used as food or for healing purposes
They are very expensive, but science hasn't given a definitive answer about its healing power
So we don't know if this belief is true
But for people who have this belief a bird's nest has value for other people for example
Tourists it might not have any value at all if they know nothing about the local customs and beliefs
after we are introduced to the local customs and if we choose to let those beliefs in and they become our own beliefs [a]
Bird's nest becomes valuable to us so value is created out of time effort and beliefs
experiment
We used to hang four-legged trophies that we had shot on a wall now
We place trophies with four wheels in a garage a four wheel in a garage is constantly visited by its master
Just like a horse in a [stable]
the master checks if the hooves are inflated the skin is clean and various liquids are filled enough and
With pleasure [works] at it with a vacuum cleaner and washes the outside
The [four-Wheel] animal repays its master with its purring or roaring engine sound
Just as a woman loses all logical thinking when she sees shoes a man loses logic when he sees a good car
Have you ever thought? Why some of the cars look like Sharks have cat or owl eyes?
The shapes of others look like muscular animal proportions furthermore. Take a look at the names
Jaguar Puma
tigre lion
cougar in car logos you can see Buffalo horses rams
For a man to travel fast and vigorously from point to point has always been important, but [that] traveling cost us a lot
Let's say you bought a new car
You did not buy the function to drive from Point a to point B
Because another car could do this function fine and its price could be 10 times less
You bought emotions status a dream
however
your dream every month will cost about
$500 less if you don't believe it look on the internet for any new car and the same model only one year older
Compare the prices and divide by 12 this is not vine. I call it giving money away
Did the car become worse in a month? No but every month it is worth Less
The only thing that is truly changing in this industry is car design
Because of [the] design and impression on us we can separate which car is old and which is
Their technical characteristics may be equally good, but old ones just do not look as good as a car with a fresh design
Many people think that the cars production year mileage and other similar information are the most important features
But production Year is highly overrated
If a new model didn't show up for 15 years a 15 year old car would look fine and would still be
Fashionable because there would be no better looking cars around
would you worry that your car is old not at all you would be calm and happy [if]
No
New models were [created] for 15 years then even a car straight from the manufacturer would make no huge impression
because it is similar to all others made in the past 15 years if
There were no impression then there would be no sales because if a new and 15 year old car looked the same
Then which one would you choose?
You would be happy having your 15 year old car
Several times I had the chance to confirm that 15 year old cars can compete well with new cars in terms of technical
speed and other characteristics
Even in the 60s cars had automatic windows and other comfort equipment their economy did not change a lot however
The price of a 15 year old car and a new one is 20 to 40 times different
Therefore we pay that 20 to 40 times higher price mostly for the [car's] design and even car makers admit that
What else are we paying for?
We pay because a group of people sit day and night thinking what else they can offer to their clients and what improvements can be?
made
This group consists of engineers designers and others who work long hours and search for new forms ideas and improvements
Maybe we don't need those improvements at all
but what should those people do then their
Productivity and efficiency is rushing with an intention to realize self, and it makes everyone else try to do better
if it was not for this little group of
Workaholics pushing the quality of life forward we could happily live in Peace and in a comfort Zone
Life is pushed forward by those creative
Enthusiastic and productive people and we want to be just like them
We want to have things that they invented we don't really want those things, but we want to be just as creative
Innovative and persistent as they are we think that by having stuff created by those people we will also become like them
The car industry needs to profit. How can they do that?
After all it cannot sell the same product for the same price [for] [10] years therefore the product must have something
[so-called] newer and better
Did you ask during the last 10 years to put something into new cars?
we did not ask but they did because they are forced to do that in order to show that everything is improving and
Therefore could Increase the price
How could they ask for a higher price if they did not think of anything new?
Sometimes they put a socket in a car, so that you could insert your mP3 player
And they call it a huge benefit of course this car will cost a few thousand more than a new car
Which does not have this improvement?
When nothing is improved in general we start playing with details
Every year one or another Knick-knack is added and the car is sold as a new one. I want you to understand the main idea
Cars have been manufactured for 100 years and for the last 50 years I have not seen that big changes have been made
We mostly save in little things
But when we make big [purchases] our emotions come out and we spend money trying to satisfy not functional
but emotional desires
when we deal with big money or big purchases emotions win over the intellect and the
[final] results are not [always] in our favor
I
won a new car a
Good car is a dream of many people however is this dream a rational one?
I want to provide you a little more perspective seeing and thinking from another point of view I have studied
150 posters on the internet and [too] popular but different class cars
The first car has been produced for 20 years and is considered a luxury class car
This new car costs around [300] thousand now the most interesting part after the first seven years
Its price dropped by a factor of ten from three hundred thousand to thirty thousand
After twenty years its price dropped by a hundred times to three thousand
Visually the drop looks quite drastic the second car is a medium class car
This new car cost sixty thousand or five times less than the luxury one the fall is not so sharp
But still after ten years its price dropped by six times and after [twenty] years [eighty] [eight] times
Here are the numbers after ten years? It's price is twelve thousand and after [twenty] years seven hundred
Talk about fuel economy entertains me a lot when I hear people saying that they buy a new car because it consumes less fuel
Yes, it's true. It consumes 1 liter less
But let's do the calculation of how much is saved on fuel and how much is lost on Depreciation I?
Count that if you buy a new [mid-sized] car that uses
20% less fuel it takes 60 years to pay off on fuel economy compared to a 10 year old car
[so] [the] question is to buy a 10 year old car or to buy a new car that uses 20% less fuel
You can buy a new one, but the fuel is not the argument because it would take 60 years to feel that economy
Yes, the intellect rationalizes that fuel saving is the main criteria
But basically we buy it because of status or because we simply can afford it
We consider expenses for fuel service parts and insurance
But rarely how much we lose because of depreciation
But depreciation happens not because [the] cars technical condition becomes ten times worse and its price dropped Tenfold
The price dropped because of design depreciation the outer look is not fresh anymore
It doesn't make an impression for others. That is why the price [falls]
Would you invest in stocks or real estate if its future worth's curve looks like this
Yes, we can think of many arguments that a new car is safer Bla Bla Bla
But I think that safety is measured by the speed you drive and not the cars price if you want to live a rich life
[you] must not fail while making big purchases
Would you invest in a stock fund when its future graphic shows an obvious and steady downward trend?
most probably not
This is the part where [we] have enough smart
But when we spend money on a new car
We can tell anything just to avoid the thought that no matter how good this car is it?
Will lose at least 15% of its worth in the following year
we do not invest in a stock fund whose price is dropping [15%] every year, but we do invest in such a car and
These decisions are made in one in the same head what confusion as I told you earlier?
[we] apply very different rules for money and buying stuff if we [buy] stock shares we expect at least a 10%
increase and choose very carefully
when we buy a car
We try to ignore the fact that its value drops 10 to [20%] a year and we consider it a good investment
What do we really want we?
Continue to explain that we buy to satisfy not functional needs but emotional ones
It is very important to understand that most people buy because they want something, but it is not clear. What precisely
So they buy everything and expect to find what they are looking for
However, if you do not know what you want
You will not find it even if you buy a lot
The less you know of yourself the greater chance that you will spend your money and will not satisfy your needs
So my aim is to provide some clarity in this mist. We are wandering through if
Understanding of needs is superficial
Everything we buy will provide only superficial benefit if you don't really know how to train in a gym
Exercise will only provide little benefit
The more knowledge you have about how to train how your body works, and how food affects the body
The quicker you will get the desired results the same goes for buying stuff
The better you understand which desires you satisfy by spending money the easier. It becomes to make correct decisions
Money is one of the tools to reach goals
And I have many goals in life however if my money goes everywhere and for everything
My goals will be postponed to the next day again and again
So what are our desires?
challenges and adventures
We want and we like to overcome challenges in most cases purchasing becomes a challenge
it seems like sellers are throwing us challenges saying can you afford my stuff and
Of course we want to say of course I can
We like challenges because after we complete them we feel stronger better and improved
we want to complete them and feel the joy [of] victory if
Challenges did not exist life would be without spice
We would not feel that. We are growing in becoming longer
We also want to experience adventure
When we want to experience adventure [we] buy a ticket to the cinema the [theater] a concert or an amusement park or we travel somewhere?
We want diverse free time after [all] we work in order to be able to live interestingly and feel something new
We spend money on fast cars compete in sports spend money on leisure activities. Go gambling and leave our money at the casino?
We do all this because we want more adventure in life
Buying for us is an activity that makes us stronger because that is probably the only part in life where we take risks
We want to feel tension and some pleasant calm after it
We want to know that when we work we maximally use our resources
there is probably nothing that upsets a man more than knowing that he could do more but
Circumstances do not allow it or he does not know how to force himself or how to make the necessary decisions to change that
If a man works too much he burns out on the other hand if he works too, little he also becomes weak
brains if not used atrophy just as muscles do
Therefore we need strain
Responsibility and effort to push ourselves to the limit but after that we let ourselves take a breath have some rest
Refill our tanks recharge our energy and reach new goals again
Stroking we also want to get attention. Love and intimacy
these desires can only be satisfied by other people and
therefore we buy everything that could make people show us attention and love a
Man buys flowers and perfumes for a woman showing his attention we buy well-made clothes furniture
Shoes and [accessories] as tools to communicate our nonverbal message about who we are and what [our] attitude is
Communication is not meant to be one way it has to be two ways
stimulus and response
Message and Feedback
So by dressing in a certain way, we send a message
Some might say I dress not for others but for myself wrong
have you ever seen a woman who puts on full makeup and dresses in her finest clothes to watch TV at [home] if
We are alone we never primp
We primp only if we know that we will meet other people we send a message with the stuff
We have and we [are] not always seeking a direct response
Sometimes it is enough for us to have an imaginary response
we imagine how people react to our stuff and that gives us a feeling of getting to use a term from transactional analysis Theory a
Stroke, [I] dress up in my best suit and imagine that people are thinking in their minds, what a cool guy
How well he is dressed and that?
Thought makes me feel great
I don't need them to actually say that of
Course if someone were [to] compliment me that would strengthen the stroking if I drive a cool car
I imagine other people thinking about what cool wheels I [have] I?
Imagine them being jealous and [that] makes me [feel] great
Different messages we create with our stuff generates different answers
Even though we only [imagined] those answers. It is still very important for
Even if no one is paying attention to my stuff
[I] can still imagine that they [think] in one way [or] [another] about me, and I stroke myself with those thoughts
The stuff only gives a reason for stroking but stroking itself is happening in my mind
My mind creates stroking, so if stuff is not providing stroking
But only gives a reason for it might it be that stuff is not needed. [I] can stroke myself only with the mind
Lots of stuff is written in self-help books about boosting ego giving love to [yourself] writing
Affirmations, and so on that is all stroking, but why if stroking can be made with the mind alone?
Do we still need stuff in order to make it more real?
Well that is what we talked about before
We are material creatures
We have minds, but we also have a body and we [are] very dependent on stuff because it helps us [to] survive
So in all actions we perform stuff has to be involved [even] [though] those actions could be completed without stuff
We want reputation status everything that boosts our ego
We [pay] money for addiction such as alcohol or smoking because we want to pamper ourselves
to give some stroking
inner peace and safety
We also want stability [and] peace we want to sit down and taste that new coffee
Which we bought recently light candles and incense
We go fishing probably not only to feel [adventurous], but to feel peace
We go for a vacation to a distant hut after [work]. We hurry to yoga or meditation
Activities to calm Ourselves down and have some rest [as] you [can] see we need quite different feelings
And we expect to get all of them in exchange for money
We want respect and others to feel proud of us to meet others expectations
our emotions change and it affects our intellect our
emotions influence our minds our
Emotions change constantly [and] we constantly try to explain why it's happening
We want to feel all sorts of emotions and look for all sorts of stuff that could help to reach those emotions
I would say that there are three main emotions. We seek
Challenge inner peace and stroking and there are some main emotions that we want to avoid
Shame Guilt inner bad
[phears] which might be of all sorts and anger
So it is like motivation theory that says we are driven by seeking positive emotions and at the same time
We are pushed by negative ones because we want to avoid them our buying decisions are also driven in the same way
We all seek Harmony
[I] would say that not having those negative emotions and having those positive ones results in Harmony
If we break down all our purchases
We will get some proportion of how much money we spend on our actual needs and how much money on our emotional needs
For some it might look like 30% for rent food gas medical care and so on and the remaining
70% for emotional needs for others
70% for living and 30% for emotional needs
What proportion might vary but emotional needs might be satisfied by education and effort?
No need to spend money on that
Well you can but the results won't be [long-lasting]
We want to know that we use all of our resources
And talents because by realizing them we prove to ourselves that we have them
It doesn't matter that a woman is beautiful
She must hear that to believe it more
The same goes for the mind. It doesn't matter if your mind knows that it is talented
It needs to work to materialize its talents
We want to work and spend time with people of maximum quality
Doing the biggest and most important tasks which our mind is able to think of at that time
We have already talked about that extensively
When we are near [the] best ones we create an illusion [that] there is no need [to] do anything
Because it is enough to be near the best ones to improve ourselves
At least it is good that we reach higher and don't fall down
Say that a man has throughout his life sowed and patiently waited for his harvest and raised and fed animals
Because he knew that a happy day would come when he would be able to eat a lot
We also want [to] put our effort into something that would give us one or another return
we want glory and appreciation power because we feel great pleasure when we have monies power, and we can choose a
Salesman has to hop around us because it is me who has the money and he has to try to sell me something I?
Feel superiority toward Salesmen and feel pleasure for at least a short time I
Have jumbled everything into one pile and various theories would sort these desires by different schemes
But my purpose is not to provide you a primer in pSYchology Sociology
it is important to me that you understand consumption habits [I]
teach you to see not only the things you buy, but also your needs which you are satisfying at this moment [if]
You start to analyze and understand you will be able to consider alternatives?
You will be able to find better ways to satisfy those [needs]
money helps to satisfy our physiological needs of course with some exceptions our
Physiological functions help us to survive so we put them in front of other needs
But lack of analysis leads to the situation where we start to believe that money can also satisfy our emotional and spiritual needs
But those needs are met in very different ways
You can't go to a shop and buy one kilo of love and a few packs of inner peace
Yes, money does affect our inner body
but very little have you noticed that for a long time spirituality was associated with giving up all material belongings a
man who dedicates himself to spirituality [should] very clearly show that money cannot satisfy his inner needs and
That is why he abandons all stuff and money
This act only shows that his consciousness has already grown enough to understand this truth as I probably
Mentioned before the rational mind is very manipulative the rational mind will give you some theories that
Spirituality and money can live together there are many books and authors who speak about that, and that is also true
Both truths can be proven equally right the only question is which truth. Are you going to choose?
buying is a brave decision I
Want to examine a very interesting topic. How does buying help us grow psychologically?
Before analyzing this a bit of basic knowledge about decision-making is necessary
Buying is decision making and every decision that requires courage
increases self-confidence
the more courageous decisions you make the more self-confidence you get
Everybody speaks about self-confidence, but nobody tells anything about how to develop it or what it is exactly
The more you fear something the more
Self-confidence points you will collect when you overcome it if you evaluate some fear on a ten-point scale at eight points
After accomplishing that task [you] [will] receive eight points of self-confidence
Firstly measure the situation's difficulty and how many courage points you need to make it?
The situation may be difficult not only because you are afraid but because you have a lack of experience or knowledge
Maybe you feel anger anxiety or something else that makes the situation more complicated rather than fear
Anyway overcoming those emotions requires courage
The more courage a situation requires the more self-confidence points you receive
It is like a law of physics [it] does not change
You solve a problem that required eight points of courage you receive eight self-confidence points
There is no limit in collecting those points, and there is no other way to develop self-confidence than to make brave decisions
You can put an equal sign here brave decisions equals
Self-confidence when people don't understand this they are afraid of difficult situations and life's challenges
They think that if they make decisions they risk losing something and will not get any benefit
Folklore says challenges make a man stronger, but in reality
Nobody wants to become stronger and to leave their comfort Zone
However keep in mind that there are no better circumstances for a person's pSychological growth than various Fears
Defeating limited beliefs and leaving the Comfort Zone
The same goes for buying buying is a brave decision
When you buy something expensive you feel adrenaline rising inside you it is such an expensive purchase
But I want it so much
We take a long time to consider whether to risk it or not, but there are so few chances in life to gamble
So we finally decide, I will buy
We feel a very strong need to grow and to get stronger [in] order [for] this to happen
We [have] to make great [decisions], but there are no circumstances where we could make those brave decisions
Everything around us must be safe
We have to act safe our need to feel an adrenaline rush is always limited to some rules of safety
Isn't it ironic then an ordinary man has nowhere to feel a gamble or a thrill?
Therefore he tries to get it by buying
So when we want to experience some adrenaline we go shopping the more expensive purchase the more risk
[I] say to myself
Today, I will be brave and by washing powder that is double the price
Taste a wine that is two times more expensive
Today, [I] will let myself have more I will take the risk and will not mind paying more for something exotic for dinner
Why does buying require courage?
Because I am giving away my resources
and I don't have any guarantee that I will renew those resources if
I spend big I give away all [my] resources if I take a loan I give away resources that I don't even have now
So we give away [our] future that is a risky deal
Every day, we see loss people get sick
earthquakes Destroy homes and cities
So we need safety and [they] guarantee [that] tomorrow everything will be ok on
The other hand we need thrills and some risk otherwise
We don't grow psychologically those two needs are fighting inside of us
one side needs safety and stability the other needs risk and courage and
Both needs we try to get met by consuming
We buy insurance in order to feel safe and at the same time we go over the speed limit because we want to
[you'll] some excitement [a]
Really large amount of adrenaline is generated on the way back home
after buying an [expensive] car if the engine starts to buzz strangely and shuts off
Your heart starts beating harder and not because of the breakdown
But because you are having second thoughts about whether you bought a lemon or not
Emotions rise up when you think what if I have been cheated will this car turn out to be a good deal?
Or will I have to spend thousands in repairs?
The stress of losing is instantly
generated the same stress would be generated if you woke up in the morning and saw that your flat has been robbed or
Someone stole your wallet in the street. We become used to risk and we do what I call giving money away
The problem is that we choose to give money away of our own free will because we simply have nothing to do and our board
Have you seen tourists shopping that is the perfect [example] of [how] people spend money because they have nothing else to do?
They lazily examine the goods have a chat with the seller
They don't need another watch t-shirt Shawl cup or carpet
But they buy this stuff because there is nothing else to do they desperately look for new experiences
But can't find anything apart from buying more stuff
So we look for adventures and where there is money true adventure happens
I have heard a story about con artists who on the same day sold one piece of property to 15 different people and
Disappeared with the money the few thieves managed to visit 15 different attorneys who confirmed the deal on the same day
People lost hundreds of thousands the thieves total profit was a few million
However both sides felt an adrenaline rush the Buyers felt it when they found a good deal for a very good price
When emotions rise high we quickly find a way to realize our idea
we become very creative we find money time and everything else that is needed such a deal for such a price a
Big purchase is a risky decision because you spend your savings, but you feel that it has to be done this way
That is why many people feel so bound to buying and consuming
because the same mechanism of making decision works and cases a
mechanism that helps your personality grow
Risky and Courageous decisions really influence psychological Maturity A
Man grows if he makes decisions takes risks and [responsibility] and learns from mistakes
Buying is risky because we give our resources without knowing if we will be able to regain them
Maybe tomorrow we will become sick with some deadly illness and we will be unable to work
We have to overcome anxiety about tomorrow and the stress of losing
When we buy we want to feel risk we want to test our abilities
How far we can go and how much we can spend this is a specific way to show Bravery?
to spend a big sum of money often requires courage or
foolishness
We will not analyze the theme [of] foolishness because everything is already obvious
Maybe it is just worth mentioning that foolish decisions are made when emotions shut down intellect and it cannot function properly
It is important [to] understand that in this monotonous life
Buying often becomes an action which we use to distract ourselves from monotony to achieve and have something new and better
To record materially our improvement
This is the feeling that we got something beneficial and valuable that we did something, right?
This is an inner resource that pleasant satisfaction of psychological growth and has nothing to do with buying stuff in
Other words it does not matter if you made a courageous decision and bought an expensive
Vase or after a year of postponing it you finally made a courageous decision and told your mom that you had broken her
expensive beloved vase in both cases you will feel
psychological growth because you made a brave decision in
One case the brave decision was to buy and in the other to confess having done something wrong
It is just a false belief that we can only feel satisfaction by buying
We get satisfaction by growing our inner resources as well. They are uncountable in monetary terms
That is why we don't take them [seriously] with money
Everything is more clear money helps to calculate improvement
We don't have currency to measure our inner growth, but we have the currency to measure stuff
Most people believe the more expensive stuff I can afford the better my life is or the more money
I make the better person. I am but those beliefs are not necessarily true
When we buy we get some confidence and the expensive stuff
We bought works as a reminder that we've made courageous decisions that we let a courageous life that
We are not afraid of life's challenges in other words
purchasing challenges
And we buy even if we do not need it even [if] that exceeds our needs even if the stuff brings even more
Expenses and requires additional time we close our eyes and say whatever happens
I am buying this stuff because I want to feel brave and overcome this buying challenge
jumping over [a] fence
Buying is like overcoming something something similar to jumping over a fence in childhood
sometimes when I am walking in a mall
I imagine the chops are enclosed in some sort of fences if a shop is expensive
I imagine it has a very high fence, and it is higher than my ability to jump over it
Fences are barriers of price and status which I am not [very] able to climb over
What does the barrier of status mean I could overcome the price
But the status of stuff is too high to use it in daily life it will stand out from other stuff
I use every day which is of lower status
Let's say I have enough money to buy an expensive coat however my colleagues or friends wear simple warm jackets
[I] would feel discomfort because I would visibly stand out from the others, but I don't want to stand out
And I don't consider myself as high status as the expensive Koteas
shops enclosed themselves with fences in the shape of price from those who have not got enough money if
products in the shop are affordable to me then I can jump over its fence if
Products are very cheap then you do not even have to dump you. Just walk over and buy what you need
The point is that a man who is left outside?
Feels challenged to overcome the fence the higher the fence the more interesting what it hides becomes
When you cannot see what is inside?
Your brain starts to create various illusions about the sweet and happy life happening Beyond the fence
The grass is greener and the sun is brighter on the other side
That is why I repeat how many illusions
We have created by autopilot about money and a rich lifestyle
For us it is a sweet illusion that we want to taste
The further and harder to reach the illusion is the sweeter it looks
To jump over a fence becomes life's challenge, and when talking about challenges
It is necessary to understand that challenges are of two types
with and without meaning
However a challenge without meaning is better than no challenge at all
What is a challenge without meaning for example say [that] some young men are racing in the street with their cars?
What will one get if he defeats his opponent nothing except for a little adrenaline?
But think how much they risk in order to get a few drops of adrenaline
So this challenge has no meaning because you risk losing much more than what can be gained
but as I've mentioned previously [a] challenge without meaning is better than a life without challenge of
Course it would be ideal if you only posed yourself challenges which have meaning in other words
Whose Challenges bring some benefit to your life?
Nevertheless to jump over a fence only for the fences sake is a challenge without any meaning
See if reaching money has any meaning [if] you are doing it to prove yourself something all right
Maybe it has meaning to you we accept consumption and these meaningless challenges of consumption Society Willingly
Western Society has a challenge to consume as much as it can the greatest challenge for most countries is to increase their GDP
This is so because in this quite boring life there is nothing more to do
Masses of people do not have a direction for their energy and creativity
So the only remaining thing is producing buying and owning stuff
If somebody leaves you outside the fence your whole life's purpose becomes overcoming that fence and showing the world that you can
You can buy a leather handbag for [1000] those shoes for 2,000 that telephone for [3,000] and so on
Remember childhood when we used to challenge each other in many ways
Right on one wheel ride down from that cliff steal a few apples from a nearby Garden
Even though sometimes those challenges were dangerous to our health and life. We did not want to give up
The same goes for money in many cases consumption is meaningless
But somehow we accept this life's challenge to earn as much money as possible to own as much stuff as possible
Stuff and money wake up our minds and emotions. We have [a] belief that money and stuff will make our wishes come true
Shops are teasing us look how much nice stuff
We have but in order to get that you have to overcome my fence
The Buyer indirectly says I will overcome your fence with my money muscles
He takes out his wallet and shows his strength, and then he can afford it in
School we used to compete in physical strength by jumping over a pole and in life we compete in our skills to earn money
The more expensive stuff is the more it triggers in us the more we think about that
Firstly we try to rationalize
Why it is so expensive and why we analyse features trying to understand the link between quality features and price?
If everything seems logical we convince ourselves that the price is right
But what triggers in us more deeply is the fact that someone was arrogant and cocky enough to ask that price
the Challenge was made and we feel like we can overcome the price and beat the challenge if
We can't it creates frustration and constant anger there are so many walls around me
But I can only overcome the lowest and weakest of them buying the cheapest stuff
When someone tells me about buying an expensive camera. [I] feel dual emotions on the one hand
I envy and on the other hand I feel
Disappointment in myself that I could not overcome such a barrier
Although at the same time. I am thinking how silly a good camera can be bought for half as much
I have emotional and rational
Reactions the emotional one is envy and disappointment in myself and the rational one is counting and considering other possible alternatives
The intellect tries to measure if it was a good deal the intellect analyzes
And I can't stop thinking about it because emotions were triggered and emotions hold ideas
We cannot stop thinking about the purchase and torture [ourselves] until we buy a similar camera, and we don't buy a standard one
We want the expensive one. This is so because emotions appear before thoughts do
emotions influence intellect a lot stronger than intellect influences emotions
Emotions are glued to us and it is not that easy to get rid of them
But as soon as we do we can detach ourselves from dependence on stuff because emotions
No, longer generate a need to buy stuff
We feel a need for stuff because of wrong beliefs in intellect
We think that stuff will solve our life's problems and because we have emotions that support various beliefs and bad habits
so you have to decide whether to jump over the fence or not if
You feel like competing and want to prove to others something in order to have your ego flattered then you will inevitably buy
You will try to attract attention by buying of course nobody will understand your inner needs
Everybody will think that you [are] buying something because it is of good quality has lots of useful functions and so on
You will say the same - because you need to somehow rationalize your emotional needs
The funniest part is that most people will not buy a standard camera because if everybody else jumps over the fence by buying an expensive
camera then they must jump over it -
nobody wants to be inferior to others if
all children
Jump over a fence then of course you will run along and you will use your every last drop [of] energy to climb over
The more money we have the more money muscle
We feel each fence requires a specific amount of strength
When a man starts to boast he is only communicating between the lines
Look I overcame this barrier this cost dearly
But I overcame this barrier and for this thing I was asked five times more than the real market price of course I
Thought that this is a lot
But because this thing's quality is very good or I'm forced to believe that its quality is good because I paid such a price I
Overcame that challenge and bought it of course
I have not used it yet
But I will use [it] someday
it is important to show others that I am as good as they are and
Maybe of course I don't want to say this out loud even [better] than everybody else
You think I exaggerate?
How else can a man today prove his personal quality thou you status if not by buying and owning stuff?
You can say by accomplishments talent
Relationships with other people and so on I absolutely agree with you
But none of these things are accepted in people's minds as a universal value system a man simply reaches
What is massively considered to be?
universal currency in
Capitalistic society purchases materialize our inner goals we buy because we need challenges
We do not have anything to convert our energy to so we surround ourselves with stuff improve it and watch over it
The only thing left inside is [just] a feeling of self satisfaction
Which is felt as a feeling of completing some sort of task
Tension was rising you were saving working doing something looking for the best price and quality ratio and after some time
You bought the stuff you wanted you feel satisfaction which mainly has nothing to do with stuff
Maybe you rationally enjoyed it counted how much that [thing] will pay off you wanted it for a very long time and so [on]
But the point is that any mountain climber can feel that joy by finally reaching a mountains peak?
After a month of planning and two weeks climbing even though he did not get anything material he
Experienced exactly the same thing he completed a challenge. He did not climb over a simple fence
He climbed over a whole mountain
Remember what I said earlier the higher the Christmas tree the better
Society constantly poses as various challenges for example everything is constantly getting more expensive
The tempo is rising newer and better things constantly appear around us
and if you do not know how to step aside
And take a little break you [will] be forced to play all your life this
Eternal game of challenges without having a minute to stop and take a break
you
freedom to [buy] dreams I
Aimed to change your priorities
You should spend money for your dreams not for stuff that you don't need or [that] everybody else is buying
We over value stuff and spend too much time in order to have something
But having doesn't provide those emotions that we expect
We have hundreds of wrong beliefs related to buying and it is not surprising that we lack happiness
It is simply [not] possible to be happy while having wrong beliefs
Wrong beliefs work destructively, and if I haven't succeeded in changing those beliefs yet
It is because beliefs are rooted in emotions. I
Can influence your emotions a bit through intellect, but I cannot change them completely
That requires completely different techniques
life's purposes
And tasks have to drag you out of bed [every] morning and not forcibly going to work and forcibly
Consuming what you maybe do [not] even want to consume?
We mature with challenges, and that brings joy
This is so because in order to do something new that you have never done before [you] need to change yourself
Adjust and create a better you
people often say that money provides freedom
I want [to] specify that they have in mind a feeling of strength
When all barriers look low and a feeling that anything can be bought?
There are none of the previous barriers it is freedom to buy anything, but not inner freedom a freedom
To have stuff but not a freedom to feel free inside free of negative emotions and thoughts free of bad habits and bad
Relationships free to do whatever you want free to act however you want we often mix up outer and inner freedoms?
Money gives the outer freedom to have use stuff and other people's resources
Stuff makes your life more convenient. You can perform something more easily
So you save time and energy you are free of doing hard tasks because now your stuff does it for you
For example a washing machine washes for you, so you are free of washing clothes
But we mix outer and inner freedoms and that is how wrong belief is born we start to [think] that the more stuff
We have the more freedom we will feel and partly it is true
You will be free of many boring or difficult jobs for example
You have a new car it breaks down less
So you saved yourself lots of time and energy you have more comfort and are free of discomfort
You have a cell phone with wireless internet, so you are free of searching for wireless internet Spots
You have freedom to check your email whenever you want that feeling of freedom comes from outside
And this outer freedom is always tied to stuff as soon as you forget your cell phone
You won't have the freedom to check your email whenever you want
Inner freedom is generated from inside
Inner freedom requires putting [in] effort finding the right knowledge and spending time [studying] to know yourself better
If you have a fear of mice then stuff or money will not help to eliminate this fear
You will remain controlled by a fear and there is no freedom in [that]
If you smoke then even if you have more money
It will not grant you freedom not to smoke if you do not feel free
Communicating with other people then even if you have money
You will not feel this freedom if you have habits that you want to change or to develop new ones stuff won't help
You have to develop will and discipline. I have seen people buying various types of exercise equipment
Expecting that they will start [working] out, but after a few weeks most of them give up
They are not free of their old habits and they cannot change them
Buying exercise equipment provides the freedom to workout whenever you want you don't have to go to the gym anymore?
So you have outer freedom?
But if you don't develop inner freedom your stuff becomes useless you can buy a vacation home
But if you don't have inner freedom to take more time [off], it will stay vacant so stuff gives us some freedom
But full freedom is experienced only when we develop inner freedom without it stuff is simply useless
Why does the material look more real to us?
This is so because it [is] encoded in our DNa [that] physical strength and stuff is important
the ability [to] hunt to build a house to farm
People's needs were very real down to Earth tied to food and touchable things not that long ago
People spent more than 90% of their time growing food
Only during the last century have our lives change so much that we started to satisfy emotional and other needs
Because all of us already have basic needs met many major things have changed
But changes in our minds are late people have not understood the inner body's rules yet
Because of inertia, we apply the same rules to our inner body as we apply to stuff
But the same rules do not work here today more than ever [we] can have fun
party spend time for intellectual activities
But in our minds and understanding a certain power of inertia remains
And we give priorities to material and touchable things
You could spend money to travel around the world or to buy a new car. We choose the new car
We don't want to pay attention to the fact that it will lose
20% of its value every year to buy a new car requires much less effort than to plan a journey around the world also
We don't feel free to turn off autopilot and leave our daily routine for half a year or more
That is why we put this wish on our list of goals and leave it for better days
So this is what I'm trying to change. I want [to] show you that most goals can be reached with prioritizing money differently
You have to understand
How you spend your money today?
And to start changing those habits in a way that helps you reach yours and not other people's goals
Every time you spend money on something that you actually don't really need you help other people [to] reach their goals
Your spending habits are the key to your dreams if you don't move closer to your dreams
It is probably not because you lack money. It is because you don't handle your money in life as well as you could
I
Hope you enjoyed [my] thoughts and insights
Spending money wisely [is] a huge topic, and it has never been as important as it is today
I will continue this topic, and it is going to be updated at least three CDS are going to follow this audio program in
The following Cds. I'm going to consider human transactions more closely
How we communicate with each other and how it affects buying I?
Will tell you about the evolution of ego and status how our ego state is
Related to buying and what sort of needs our ego stimulates. How we create meaning around us with stuff
How we reflect our inner body outside with the help of stuff?
That helps to establish a healthy and ecological attitude towards consuming I
Will speak a lot about saving saving can be harmful for your consciousness if we concentrate only on
Saving we concentrate on scarcity and cannot accomplish abundance
It is very complicated to run two completely different programs inside the mind
Some I opening insights about buying luxury stuff and many other very fresh ideas
Don't forget to subscribe to the newsletter and find me on Facebook. Take care and spend money wisely
you
