properties technology I mean we have
touched on it before you guys are
starting to engage I guess
in property technology different forms
of technology how do you guys kind of
see the role of Technology and what are
you guys using it in your business at
the moment it's a great question Trent
um we're big at the moment we're
spending we'll probably spend a million
dollars on our innovation and technology
this year so we've decided that the
world is going to change and so we
obviously have other businesses like
locationscore.com.au which is a
research measuring demand and supply so
that's for a DIY type player we have you
know two full-time researchers in our
business led by jeremy sheppard who is
you know very very clever at identifying
capital growth locations we've got you
know the platform now that our clients
can put all of their information onto
we've just launched our money smarts
platform as well so we are big
in terms of investing in that. we do
feel that you know with technology I you
know I'm a big big believer that voice
is gonna be quite powerful in this space
and personal assistance AI assistance
so forth but the machine
learning the predictability around
finding new locations and the best areas
to invest in is really driven by machine
learning and AI and and you know we're
making that investment into that now so
we can still be I suppose  ahead
of the curve when it comes to finding
those locations before other people do
and buying the right types of property
because you know our and we're not cheap
you know
you know people invest in us it's a
high-value transaction investing in
property in the first instance but in
terms of the value you know we've got to
deliver that value sure so if a client
is gonna pay us you know over ten
thousand dollars to find them a property
or you know for an hour five thousand
dollars for a plan we've got to make
sure that we can deliver on that and and
so a lot of that money is invested back
into that research in
terms of how we look after those clients
