Measuring and tracking not only health but
health risks seems to be an integral
part of the health proposal. Why
is tracking health risks so important?
I think we're starting to understand
how important individual behaviors,
things like diet, physical activities, smoking,
the way people live their lives are key
determinants of their health far
beyond just medical care.
And so if we want to actually deal with health,
both in developed and developing
countries, we need to take into account
the risks that they have to deal with.
One more thing that tracking this would be
the role of the health sector but you
think that other players need
to be involved. Why is this?
Take something like diet, we realized that
physicians talking to patients in
their office don't really have a big
effect on diet but we know that
components of diet, whether you have - make
three fish oils or what is the total
caloric intake of your diet, whether you
have trans fat or salt in your diet,
these are important determinants
of how healthy people are.
But to change those, that requires
individuals changing their own
lifestyles, it requires them being in a 
community and in a setting where it makes
it easy to make those lifestyle changes
and so that means that everybody's
business is going to have to
be tackling these risks.
That means school, employers, 
communities making it easy for
individuals to take up and change their
diet, change their level of physical
activity, stop smoking, all those key 
behavioral changes require many actors
within society to help work
in the same direction.
How are going to get the commitment and
action from these other players to do this?
 We need to create
a new sense of accountability.
We need to create accountability for the
health of communities and individuals
and health risks that touches on these
different actors, touches on mayors in
cities, touches on employers, touches on 
schools and goes far beyond public health
and medical care. And that
 requires creating that
multi-stakeholder sense or environment
where people have that share
accountability, have some targets, there
are some metrics that you can track over
time and that's where I believe the World
Economic Forum has a key role given their
historical success of being a convener of
an effective multi-stakeholder forum.
We need to get all those groups to the table,
get them to understand there are
things they can do and track whether they
do them and see how much progress
different communities are able
to make in reducing risks.
