today I'm going to show you five ways
that you can ruin a logo design in doing
so helping you not make the same
mistakes
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comment on your way out the first thing
that can really destroy a logo design it
not being a bet fair as if you decided
must be a vector because that will
ensure the quality is going to stay
constant is scaled up or down to any
size a vector-based program such as
Adobe Illustrator should be used when
designing a logo the opposite of events
would be a raster image such as a design
made in Photoshop is freely where not
surfaced when designing a logo you can
imagine a logo being put on a small
business card or something as large as a
billboard the second point that can
really ruin a logo design is kerning
closing refers to the space between each
individual effort in the logo type
obviously we do not turn your logo
properly it can lead to some interesting
I don't know wanted results as you
seeing here however the results could
have to be this drastic to ruin Golota
the kerning is simply visually
unappealing you can come across or
something not very desirable
if you embark on a Zetas own projects
your clients will give you a brief of
what they want and how they want the
logo to represent our business he starts
to stray away from the period the linker
would not be as a client wanted and more
importantly it's not going to be
relevant to their business sometimes
designers can get carried away with all
they think looks best and maybe they
even design it towards their own lacking
of style that's not more Brown and those
design is about it's about being
relevant to the brief and the business
the next important arena logo design is
partly a personal opinion or personal
preference choosing the typeface for the
logo type is crucial every single font
attack phase has a specific style
unless connotations to what represents
you need to match the liquor and the
typeface accordingly to the brief and
overall feeling of the brand or the
company so when you're choosing a side
face favoring of different font choices
I make sure you keep in style with the
brand and a business of your logo design
the subjects of typefaces having too
many fonts or flat faces could really
destroy a letter design if you see these
examples here you can see why it's
become an organized cluttered and they
don't have a specific style someone is
looking at the local brand will relate
to things minimal and want points to the
brand and the brief subscribe for my 5
weekly greta design uploads and until
next time design your future today peace
you
