STORES.
BUT THERE’S A CATCH THAT COULD
COST YOU IF YOU’RE NOT PAYING
ATTENTION.
AT A TIME MANY CUSTOMERS ARE
CONCERNED ABOUT COVID-19 AND
LOOKING TO AVOID CROWDS AT ALL
COSTS.
>> SEE THAT LINE?
I HAD TO WIT IN THAT LINE.
IF I CAN GET IT DELIVERED TO MY
HOUSE, I’D DO IT IN A MINUTE. >> Reporter: RETAIL BEHEMOTH
>> Reporter: RETAIL BEHEMOTH
WALMART IS STEPPING UP ITS E
E-COMMERCE GAME.
LEVERAGING ITS 4,700-PLUS STORES
ACROSS THE CONTINUE MORE THAN
HALF OF WHICH CAN DROP OFF GOODS
THE SAME DAY.
FROM FOOD AND TOYS TO
ELECTRONICS, A BASKET OF MORE
THAN 160,000 ITEMS.
>> WE’VE SEEN A MASSIVE UPTICK
IN PEOPLE WANTING DELIVERY.
SOME PEOPLE WANTING TWO DAY
DELIVERY, SAME DAY, OR SEVEN
DAYS IN ADVANCE.
>> Reporter: A MAJOR PERK IN THE
PANDEMIC.
BUT THE NEW PROGRAM COMES WITH A
CAVEAT.
UNLIKE AMAZON WHO HAS NO MINIMUM
ORDER PRICE EXCEPT FOR AMAZON
AND SAME DAY FRESH DELIVERIES,
WALMART REQUIRES A MINIMUM $35
ORDER.
>> YOU’RE GETTING A CARDBOARD
BOX WITH AMAZON.
YOU CAN GET ONE ITEM FOR FIVE
BUCKS.
FROM WALMART, YOU NEED $35 OR
MORE.
>> Reporter: THE GROCERY
FOOTPRINT GIVES IT AN EDGE WITH
STORES TEN MILE OR LESS FROM 90%
OF AMERICANS.
>> IF YOU WANT DELIVERY TO
SOMEONE’S DOOR PARTICULARLY WITH
SOMETHING LIKE MILK OR EGGS, YOU
NEED TO BE VERY CLOSE TO THEM
AND YOU NEED TO GET TO THEM
FAST.
AND THAT’S WHAT WALMART’S
COUNTING ON WITH THIS PROGRAM.
>> Reporter: THE PLUS PROGRAM
ALSO OFFERS A UNIQUE TOOL FOR
IN-STORE PURCHASES CALLED SCAN
AND GO.
SHOPPERS CAN RING UP ITEMS ON
THEIR PHONE AND PAY
ELECTRONICALLY.
BUT WALMART INSISTS IT’S NOT
TRYING TO EAT INTO AMAZON’S
PROFITS.
>> WHEN WE DESIGNED THIS, WE
DIDN’T REALLY DESIGN IT AT
MAKING DENTS IN ANYONE’S
BUSINESS.
WHAT WE DID WAS TAKE A HARD LOOK
AT WHAT OUR CUSTOMERS NEED AND
WHAT THEY WANT AND WHAT THEY
LOOK FOR.
>> SO SAM, AMAZON PRIME HAS BEEN
AROUND FOR MORE THAN A DECADE
NOW.
WHY IS WALMART INVESTING NOW IN
THIS SUBSCRIPTION SERVICES?
BECAUSE OF THE PANDEMIC AND THE
FACT PEOPLE WON’T BE INSIDE
THEIR STORES AS MUCH?
>> Reporter: WELL, LOOK.
THE PANDEMIC IS PRELUDE TO
SOMETHING ELSE RIGHT NOW.
WHICH IS THAT CONSUMER DEMAND
FOR ONLINE DELIVERY IS
SKYROCKETING.
WALMART SAW ITS ONLINE SALES
DOUBLE NEARLY LAST QUARTER.
THERE’S NO VIDEO STREAMING
SERVICE LIKE YOU WOULD SEE WITH
AN AMAZON PRIME.
BUT THERE’S OTHER BENEFITS
GETTING IN ADDITION TO THAT.
LIKE UP TO 5 CENTS PER GALLON
OFF FOR WALMART PLUS CUSTOMERS.
THEY SAY IT’S AN EVOLVING
