My role in my customer's business is
being a consultant to them.
Advising them on how to run the
machine more efficiently,
advising them on things they
might be missing from a maintenance standpoint.
Anybody can sell them something,
it takes a specialist to know
what they need and that
might not always be what they want.
They might just say,
"Hey, give me the biggest one,"
I've heard that, "just bring out the biggest one."
They constantly hear that.
I really feel it's my job
as a specialist
to make sure that they choose the right machine
because in the end,
they need to be profitable.
All they really need is what
will cover their site, plus a certain
percentage for growth.
Our R&F Specialist actually used to operate
these machines, and now he's instructing
people on how to run them.
When he works with our guys,
our staff has immediate respect for him
because they know he has run them.
Which is a huge thing in this industry.
I've had other people come over trying to
sell us equipment and they've never been
on a machine before.
He comes, and he knows exactly what's going on with it.
We might think we're doing it perfect,
where he's looking at it and says,
"You're all messed up over there."
Next thing you know,
we're running a heck of a lot better
than we were fifteen minutes before he showed up.
The nice thing about having a specialist,
is that I have a face of who I'm talking to.
on the phone.
On other equipment I've owned, I've called
the main factory and every time
I talk to someone, it's a new person and I have to
re-explain to them the type of machinery I have,
the type of issues I have with their machinery
and then they'll give me their thought of
how to get it fixed.
I don't think there is
another brand on the market that's as
well integrated with
their customers and the dealerships.
There is a lot of salespersons out there,
that just want to put something through
the door and move on to the next deal.
And we're just not like that.
