(crowd cheering)
SkillsUSA Arizona, let's hear it!
(crowd cheering)
Thank you guys so much for being here. I have been to camp probably seven or eight
times I've never seen there's many
people in the room, so give yourselves a
hand!
(crowd cheering)
So, today we're talking about a couple
things talk about how to do the fairy
tale life, right? This whole thing about
theme of the camp is Disney, and so over the next
30 to 45 minutes when I share with you
guys a couple stories I've been through
and how they relate for you guys and how
to actually use this camp whether you're a
freshman or as seniors. Seniors raise
your hands juniors sophomores freshmen
in that spectrum maybe or if it's your
senior maybe six you're gonna walk away
with some some valuable tips for how to
actually engage with this organization
and hopefully be ahead of the game of
the fact that school and the rest of
course as I was thinking through last
night Wednesday was in look like and for
the planning it out I was on Twitter
scrolling around as I normally do movie
hours and I started thinking about how
the news and how most outlets medialis
really don't show today's the day my
life had this being a very though never
late doesn't it kind of look bad out
there I don't know what politician to
try out into an adventure going on
place it on fire everything's going on
the economy's changing a is coming right
like none of the jobs that we've had
before all the ones our parents are at
this point they're all completely either
changed or are changing so for me to be
up here to talk about living the fairy
tale life is a little ironic but we're
going to talk about is three different
concepts for what you guys can do to
live the fairies allows both right now
and then after school as well and I want
to start by first talking about the
theme of this camp which is Disney have
you seen a Disney movie near
so raise your hand if you have seen a
movie from the marble what about from
Universal what about from Interscope for
motion pictures it's less right if you
watch a Disney movie
what are you gonna get you're gonna get
some sort of fairytale right you're
gonna get basically the same so it's all
the different characters you know you're
not getting a super sad movie okay
you're gonna get some emotions but
you're typically gonna end on a high
note with movie right of all the other
motion picture places you don't get that
you go to watch them any other movie
from any other place you don't know what
the theme is gonna be but if mom and dad
or you tell your little brother or
sister or you talk to a cousin could you
say we're gonna go see a Disney movie
they know exactly what to expect and
Walt Disney was an absolute genius for
that has anybody here ever studied Walt
Disney Oh Lord I've looked into Walt
Disney so I order you to take some time
out of this camp in to check out Walt
Disney and his up process because he
made not only a cartoon studio that
comes out in motion and it comes out
energy that people die for right the
people that become lifelong fans for and
on top of that he created a place for
people to go to live inside of that and
no other person has been ever to really
retreat' that besides like Steve Jobs
maybe but that's a completely different
way and without you know what you're
getting and why I'm telling you this is
because of the importance of
storytelling when I was a senior when I
was graduating this program I thought
storytelling was you know Cat in the Hat
or I thought storytelling was rabbit the
hair right for his name rather than
aesthetics courtesan hair
but I thought stories anyway fairy tales
right so here is written a resume your
resume is really just your story so if
you have a resume or give a social media
account you have anything in your bio
that is telling your story to the world
the thing about storytelling is most
people don't know their own stories or
their soul but a different story than it
than what's actually going on sometimes
that can be fine as well because there's
like some strategy and we want to be as
person making yourself believe something
do you have that confidence to be that
expectation but every single one of you
as you interact with your advisors other
students and future employers potential
employers or current employers they are
understanding your story from before you
come in that door because of that resume
or your social media profiles or
whatever else they can find online about
you raise your hand if you have a job
right now so raise your hand it's like
your job your job so I want you guys are
after this campus especially to look at
to look at the positions at places are
hiring for and not hiring for because
there's this huge waves coming you guys
grew up at a time where the internet was
just standard right I pretty much took
most part that dial-up back in the day a
member of time of my family about her
first computer like that was kind of a
big deal now we just our computers
second girls happen right in there in
our pockets are their honor race of
their watch things change so quickly but
they haven't changed drastically in a
long time and this is so so important
for you guys to know for instance my
grandparents and my great-grandparents
went through the Great Depression you
guys told them through the Great
Recession right you don't recall that I
was a senior in high school and my
parents lost their home my whole
neighborhood was for sale that was a
story across America regardless of your
story either when you're telling
yourself you know head or the one that
you are creating and portraying to the
workforce
it's drastically important because how
how different is going to be right has a
number-one job for young males you want
not forgetting those crossing areas as a
whole it's driving and that industry is
about to get flipped completely on it's
here why is that
we thought that uber and lyft were going
to be what that maxed out right shake
revolution which it came and it has
changed so we can't repeat works but
that number one job for young males
that's available right now is training
and we will not eat young males or
humans is you got driving anymore in the
next 20 years and probably sooner every
job that any one of us is watching in
this room will be completely different
when you guys either enter the workforce
or after you've been improved been in
for a few years because the intelligence
that technology is so smart now that is
making itself in it's making itself
faster than we ever could
it's starting to figure out what's best
for us it's starting to figure out
calculations and running the 900 build
its own programs it's Anna feed your
house that a program is needed and not
ask the human to make the program its
innovative programs are running and have
a chance to check on the reason I tell
you all this accuse you guys are
legitimately the future if there's a
group of younger kids in here it's kind
of telling them a more watered down
version of this or a soccer version of
this because I need you here the
technology is going to be your
competition looks your left and right
right now these are the people you're in
it with not your competition when I was
entering the workforce I was competing
as a lot of other people and I was your
guys age now CP against people who were
40 50 and 60 lost their job and are
experiencing recession have families to
go home and take care of but I was the
person getting the job and their
promotions and that can be the truth for
you guys here as well but you guys have
to know like well Disney did the
importance of storytelling because if
you can be whoever you're talking with
with a feeling or emotion of who you are
what you stand for you will be the
person they remember and the person they
remember is the one that gets the
opportunities that when the transitions
have
is artificial intelligence or AI we
might end up just calling in the
internet because the Internet is kind of
an all-encompassing word but the
Internet's will end up wiping out a lot
of the jobs that we see now there will
be a time when the next 10 years ago in
their groceries or the whole foods and
would not be people working there there
any one person saying hello by a change
in human elements all of the rest will
be automated from the delivering of the
products to the selling of it and this
is already the case so it's interesting
that I'm up here talking about kind of
the fairytale life right well right now
it's not so much time so another one
that I want for you guys to be thinking
about is story time
what is the story you're telling
yourself in a dialogue inside that meet
a healthy one as well
well what's the puppeteer for training
for weeks out there one time when I got
hit the SkillsUSA I was overweight I
literally showed up to the meeting
because there was pizza I regret to the
next meeting because there was more
pizza to a SkillsUSA meeting and his
stools us a chapter those meetings and
from that moment and working through my
school I want trouble backing up it
relates that because ill that academic
or school is kind of hard I struggled in
it from after stick straight essentially
after I let that measure school really
tough of me I just did not fit the mold
but when I found of SkillsUSA I fell
back in love the school because I had a
way to grant my myself differently than
everybody else in school as well I was
at first national officer from my school
ever maybe sounds like the Iggy's had
met that day one and the reason the
reason why I got the opportunity was the
reason why teachers spent more time with
me to help even when I was struggling
and not doing well academically and why
I got the job afterwards of it whether
it was my first interview when I got
hired at Target or it was my first
interview when I got hired on the spot
and Apple both of those came from the
feeling that I left the people who are
interviewing me that people were
empowered and what's awesome about
today's day and age is it that people
are in power that there
gatekeepers your parents looked up to
the gatekeeper some one time it was only
the big motion picture studios and news
outlets the healthy keys for everything
and these days we can unlock our phone
and we can share a thought with a
message in the world can potentially
carry so you have to craft that story
and have to set yourself apart which
takes you into the next part here which
is personal branding personal branding
is what we are all doing unconsciously
that if we just focus on it for a little
bit longer we will have the sort of
colleges were wanting asking for us to
go to the school will have the jobs that
are not available to anybody else and we
treat our opportunity to pathway for her
so that's unlike anything else because I
will be relying through my teeth if I
told you that there is now a straight
and narrow path towards your towards the
field that you want to be in and I felt
very out of place and I felt like I
didn't and what I was able to do in time
for most people would be looking at a
college diploma or resume full with
industry specific work is they would
shut the folder they just want to talk
and here for me because of the
experiences I got in SkillsUSA it was
simply me talking about being at leaders
you can't be bunking with some stranger
than what we here bumpy's yeah we remain
yet you're sleeping at strangers right
but it was those stories I'll be talking
about running for a class office or a
chapter office where the interview
questions stopped and a little tip if
you're ever getting interviewed the
person who's asking the questions is the
one in control so what should you do
when you walk in there ask the questions
interview them you guys all have far too
much talent in here to be held and
talked to like the rest of the world and
so when you treat yourself like that but
you carried yourself about like that you
will have people to treat you like that
offer dessert of opportunities so I join
USA or it's an apple and I left I
started my own business because I
learned this concept of personal
branding and it's literally what I get
to do well the egg it's build my own
brand I'll talk about what that was that
careness that they will prefer Anika's
and i can help up and whether it's a
business or an individual who wants to
take their life to the next level and
when i started looking at a personal
branding what I realize is that I don't
have to go and sign a deal to be a
public speaker or to put up videos
online like most people have to be back
in the day I could just every single day
show up and put out a piece of content
or a piece of a video of audio or a blog
anyone listen to hot packs in here well
here watch as you do exactly whether you
know it or not right like even our
parent that no not there they're on
YouTube and we are living in a time and
place where the social media platforms
of all of us have weather is like
snapchat or Instagram or LinkedIn or my
face anyone remember MySpace
we have all these platforms where we can
hack we can go and get attention and
where we can find and share a message
who here has a story or something that's
happened in their life before that they
know that helped others if they were
able to share
I'm from the belief that we all do it's
whether or not we have uncovered it and
whether or not we believe the story or
what we believe of the story every
single person here has something some
stories some experience or your honor
journey right now that makes you
relatable to the entire world and so if
you deep down feel or in the future
after listening to this feel that you
have a message or if you have something
to share with the world now is the time
to do it and it may not be always there
is federal regulations going on to the
internet now internet is how a little
bit older than you guys it's 21 years
old so we're still figuring this whole
thing out so in the future you may have
to pay more than just talks or more than
80 or whoever you're paying for Internet
to get it you may have to pay for minute
they are there you may have to take it
consumes up you may have it paid post
stuff but right now it's for me and I
wish I understood that and I wish those
platforms are around how they are when I
visit your guys position become be so
much further ahead the reason I'm so
adamant about you guys finding your
message and find the way to share your
journey online is because this can set
you apart to have opportunities come
your way that you could never believe
that I could never make up it could be
the fact that if you put a video online
because you like to great hair and girls
here guys do any problem they may be
channels on YouTube those are really
really did it people do hair those are
things they have a purpose to help other
people through this help us build
themselves coming in third up the world
and that helped people to feel better
about themselves we've never lived in
time
for that person to bring up that a trans
anyone in cosmetology here any Pakistani
students here pausing for for those
people not only do you have something
for people to come and find you but you
will have brands approaching you who
have other businesses approaching you to
be their spokesperson though we wanting
to send you free stuff that we want you
to bring you out to talk at there that's
and giving you the opportunity so you
want to set yourself apart which is
headed in the key over the next 10 years
your being inside the workforce were not
only getting a job and what happens once
you get a job you gotta keep it right
why relationships interactions with
humans fail so much just because we get
the thing we start the person and we
stop any person once we have it we get
the job and we started working for it
once we have it we start the business
and we get that accolade we get ugly
their LinkedIn profile we tell our
family and friends but that's just the
beginning
and so if you can find a way to
capitalize on this state of the world
right now which I'll be honest you guys
could probably teach me more about
social media the internet and technology
than I currently no because you guys
just it's just normal th as a part of
everything that you guys you've never
done any different I have to keep up
with you guys so if you can think about
ways to tell your story until the
leverage these platforms online to share
that before you need the job before you
need the money from the business before
you need the opportunity you can set
yourself apart to have an unemployment
of it and when I say abundance I need
never-ending opportunity or you get to
say no to people instead of being the
one that has to accept whatever jobs are
left
so again storytelling
what's the story how are we portrayed it
with personal branding and how are these
things ourselves how we save ourselves
I can tell you right now the skills
si is a part of my personal brand
everywhere I go on a cheating Hank what
I need people would have a clinical
world I'm thinking through my experience
if the skills I think I want to share
them because I introduced corporate
partners into the state there should
help that can be done there right but
they're sponsoring for you guys or or
painter events like this to happen or
whatever the situation is and I know
what happens when I start to bring up
skills USA patriotism when I start
talking about you guys really take
skills USA and look at the different
pieces of it that you relate to every
single person here is done related
skills USA just a little differently but
if you can find one piece that
represents you and start including that
in who you are in your conversations or
how you tell buckets and you want to
hear know that the skills USA pledge or
they treat Oh like the longer those
things what a better way to start
personal brand yourself with this
organization than teaching that's of
other students and sharing that I tell
you those concepts have never left me
and although I am NOT their traditional
American worker like my parents where I
might get one day who knows what will
happen but I can tell you that
integrating SkillsUSA having that
experience set me up to be
entrepreneurial and able trouble through
that can't even relate to being an
entrepreneur if you can or if this word
is a great big buzzword right now why
don't I love it
check with all of you but if you do want
to talk about what that path looks like
what I might look like tributon or if
you have a skill or a talent you try to
figure out how to make money off it
let's chat while I'm here either today
tomorrow or Friday because I would love
to help you and I would love to just be
a pillar for you something to lean on as
you're navigating all that but if it did
not happen
so if you're hit this organization you
have an advisor I can tell you that you
have enough all right it's just a matter
of everyone wants to think through what
I can get from something we have to flip
that if we want to get more we have to
change that to what can I get so what I
started doing when I started think you
do that equation is I started hanging
out with my advisor a heck of a lot more
one because we ate a lot
he had the hookup with the cafeteria so
you know senior year draft the food that
was left over we just throw out we
pretty sure to do those things ending
t-shirt design and print students in
here awesome that was my thing I did
that I grabbed my graphic design t-shirt
design print and TV productions any TV
students in here awesome so everyone
inside of here is learning a trade let
me all your trades out
I did not go into a job that involved
assign or building and producing we sold
those things and we made those things
that help those treat as those
professionals at Apple but my skill in
SkillsUSA was not sales my skills in
skilled Trista was not networking and
meeting people my skill was t-shirt
design and print and TV productions but
here's my can say I paid just enough
attention to the leadership side by
showing up here and by listening to who
and where I can provide my value so for
all people right here right now this
camp in my opinion is probably not only
be cool as if it you can go to the
SkillsUSA student but it's one of the
most important because there is magic
that happens in getting cool out of your
environment and into another one for
more than just a few hours raise your
hand if you want to fall Leadership
Conference
so that conference is awesome but it's a
thing right so you come in as they say
the school danger there till four or
five o'clock into these other people
lunch in downtown Phoenix and it's a
it's a Crandall time it's great but to
be pulled out of your environment for a
longer than a day like this can't
provides is for a lot of you mark my
words will be a moment you look back on
in your life as a turning point for you
right now you haven't cheat and off the
classroom stuff you have it chic and off
with someone honest home with mom and
dad
you haven't shaken up that things your
friends are telling you the whole
they're trying to put you in you haven't
heard other teachers their perceptions
of you they might not be positive or
pervy necessarily my entire classical
career all those things are still like
your reality but like tomorrow night and
Friday when you go to leave you're gonna
feel like a completely different person
because that are either be life right
now who you are right here there's a the
students who knew three months ago
everybody here because you see this
opportunity if you knew even months ago
that you were gonna be here if you still
have that chance to really take
advantage of this to meet the people
next you did not just stick necessarily
those people from your school does it go
out of your way and to talk with your
bunkmates and talk with the other
students inside there because what
you're doing right now is you are
building your personal around look
everything that you do being aside from
your school right now it being able to
be in this environment like I said
each opportunity there are five things
you can do to transform yourself and one
of them is just taking yourself out of
the environment that you're in right now
either everything down or depressed not
good enough just remove yourself
literally move your body somewhere else
and you will start to feel that
dissipate so you got to combine
storytelling with your personal brand
and you gotta find a way to do it
uniquely and from one of those skills as
I say you guys are just in that unique
these are different than any of the
other organizations you guys act
differently is performed differently and
in my opinion you guys go into the
workforce differently or go into teach
the world differently than any others
like I said you're gonna get the skill
take it I say all that to say this take
advantage of being out of school for two
days in a different environment so to
take advantage of the fact that no one
else from other schools here has a
perception of you no one else here knows
who you are how bad you smell no one
knows the troll who doesn't like you
back at school everybody here is just
seeing you for who you are and nothing
else there's a lot of magic in them so
take advantage of that to build those
relationships and build those
connections which takes us you're
tending to our third point which is
about networking I got to be in the
classroom I got to go to the state level
we used a officer and I also got to be
natural officer in it the lesson had the
privilege to have been able to work
after I was a student so I've got this
whole experience inside of there right
but there is not a single moment in
SkillsUSA besides me showing up for food
at lunch my freshman year that was a
turning point in my life and here's
here's why I say that and here's what
I've learned in this process a lot of us
want the magic pill we want the answer
to what our problems are we want to know
how to get from A to B to C we want to
hear what we do any of it because they
help you look up answers it just
that is right we don't have to
experience things but that experience is
where the journey is it's the people
that you come along not the things the
material objects or the material
experiences like I said the only turning
point for me was showing up for food but
it's not what happened to me and it's
not what's going to happen to any one of
you inside of here here's what it really
is it's who happened to you I said a
second ago that I had an advisor that
was kind of enough because of my
relationship with my advisor and because
me just being willing to be around more
often and to learn I was able to not
only have an awesome SkillsUSA
experience I was able to develop
professionally and spiritually in that
process and money can't buy that it's
not what happens to you it's who happens
to you it's not what it's so for a lot
of you inside here you are either racing
head of your city Knesset's on through
school there were times for me and group
others coming to this camp I keep three
times as a student here that and there
were kids on that bus students the bus
it weren't as enemy
but here's what I will say and mark my
words if you feel right now that you're
the one baby isn't a favorite word you
feel like there's someone in there that
is not the favorite now bus ride home
is it a be a completely different one
than the right hand mark my words
because sometimes it's the students from
your school
we hit a bonding with Drew this at other
times it's people who you don't go back
to the same school because it's not what
happens to you it's who you are sitting
next to people right now who have it
better than you who have it worse than
you you're sitting next to potential
politicians you're sitting next to the
business owners and the future leaders
of America look to the person left of
you and look to the right and now think
that you're sitting next to the future
the future leader of this country now
this world let me ask you this
if you knew that you were sitting next
to a celebrity or a future leader
president of the world right now would
you treat that person differently the
person sitting next to you at some point
in time will have an opportunity to
achieve your life it could be tomorrow
or it could be 50 years from now treat
each other like like you guys already
have those opportunities and when you do
that those opportunities of those
experiences will come a lot faster trust
me the bus ride that you guys have home
you might meet a student who just got
into career technical education and so
all to this stuff you might not even
know it's shrinking that's probably the
truth or a few in here but the fact that
matter is because you're in this
experience in your outside of your
school with a couple friends people who
don't know yet who are going to become
your friends this is a way for you to
have that coup moment it's not what
happens to you
it's who happens to you a few of you in
here you're gonna be the who for
somebody else you will be the person
that ends up changing the world for the
people there are students inside of here
who will loan and employ other humans
and I say human says were employed
robots already and computers you might
be that person who or explore a fortune
500 company is able to bring on other
students and what better a place than a
place where you learn at a very young
age importance professionalism of
integrity and a confidence in patrons is
right so it's not what happens to you
it's who a lot of you right now are
experiencing situations that I can never
think about
it's not what happens to you is who and
if that is you inside of here and you
feel that things are not so good right
now it's okay start talking to the other
people around you start talking to
advisors I'm going to end with this
again it isn't what happens to you it's
who'd and I'm gonna keep you Ichi
all right the magical key to unlock all
of this and to unlock the people next to
you to unlock your advisers to unlock
future employers who would like to walk
a bunch money it's very very simple
mindset and it's a very very simple
question and that question is what can I
do for you I know selfishly that I could
use a lot of help in my library my
vision is reserved tasks you guys might
know the person that I need to connect
with I don't know they could be and when
you have that question in your head and
you're the first person to the door with
it how can I help you oftentimes what
you're gonna find as you start doing
that throughout this camp sometimes are
the person like doesn't know how they
click you're gonna ask that will it was
like I don't know how you can help me
but you're gonna start talking if you
know how I'm gonna connect you with this
person back at school because I really
think you guys can get along or let's
let's go ahead and connect on social
media that's safer if it's exchange
emails or the cases eventually what is
the other person going to ask you how
can they help you we talked earlier
about the person in power isn't one
asking the questions and so when you're
getting interviewed it's usually the
employer and you can
be in control by asking those questions
the biggest things that you can do for
employers you want to get the job it
should start working actually what you
can do for them and someone has an
answer even if it's not something you
think you can help with just try to
actually do that resources are the keys
to everything they need right whether
it's still whether it's eating person or
it's money and the faster that we can be
of service to each other and to the
world the faster we have the answers and
the resources that were even move along
in our careers in our life into advanced
humanity we are going down a road that
has never been gone down the floor and
the majority of the majority of you will
work in a field one day that has to
interact with program or create
artificial intelligence and we do not
know what that is going to look like
this is uncharted territory for us the
world your I grew up thinking adults had
it under control
oh it was I wrong everyone's just taking
their best guess and living through
their own experiences what they know you
have to commend people for that we do
not know where we're headed over this
economy you will head for how fast it
happened in thirty six months or it can
happen in ten years if you want to be
ready for it
say I do we do that above anything else
is being a service and asking every
person you come across it's gonna feel
weird at first
how can I help you when you ask this
when you ask this you are going to have
transformational experiences and
relationships happen when that moment
happens here's what I asked take a
picture with that person or of the
moment tag Arizona schools USA
anyway scholarships resources and free
coaching policy students who take heed
to this advice and start asking others
"how can I help you?"
I'm Jeremy Montoya, thank you so much for being here.
(crowd cheering)
