(upbeat music)
- So I have a saying.
Mind your own business.
I started BuzzBizz as a recording studio.
And I knew who my competition was.
But I didn't care.
I was gonna do it my way.
If I would've paid attention
to everybody I competed with,
I woulda got nothing done.
And I would not be where I'm at.
Because when I start looking
at other peoples' businesses
and figuring out what they're
doing, I just took my eyes
off of my ball.
So either you be true to yourself
and listen to your clients
and see how they react
to your authenticity.
Or you just sit there and be a copy cat
and be really angry because
you're always gonna be
a step behind.
And so in marketing, that's my job.
Is to allow my business
owner to keep focus,
head down and in focus of their business
and running that day to day
and building what they wanna build.
And my job it to look
at their competitors,
look at the environment
around them, the economy,
the shifting tides of the
industry that they're in,
then bring that to them and show them
how that's affecting what they're doing
and then from there create new game plans
on how to move forward.
I learned how to mind my own business
out of pure stupidity.
I didn't know any better
than to just focus
on what I was doing.
When people started asking me,
"Why are you doing what you're doing
"when everyone else is doing this?"
And I would look at them and
go, "What are they doing?
"I have no idea."
And they're like, "Well,
why wouldn't you?"
Because I mind my own business.
And if it was affecting me,
it'd be coming into my peripheral
and I would have to adjust to it, right?
I have time where I go
away from my business
or step back and I
reflect and I look at it
from the outside in.
The rest of the time, I
should be in the game,
on the floor, helping
the team on whatever,
wherever and however
that ball needs to move.
(upbeat music)
