aside from the Shane Dawson series one
of the most popular series on YouTube is
content cop from the Creator idubbbz
but he hasn't made a content cop since
October of 2017 so at the time of
reporting this video it's been over a
year and a half and a lot of us are
wondering why that's exactly what we're
gonna try to get to the bottom of in
this video what we do here just go back
back back what is up everybody this is
Chris from the rewired soul where we
talk about the problem but focus on the
solution and I like to pull a bunch of
different topics from the YouTube
community try to analyze them do some
commentary on them and try to toss
around some ideas so the end of that
stuff make sure you subscribe and bring
that notification about so yeah this is
something I've been thinking about for a
while and originally originally I was
gonna make this video about why content
cop might not be as effective as we
think it is but then my wheels were
turning even more and I was like you
know what maybe that question might lead
to another question which one had
answers to of why idubbbz isn't really
making content cops anymore so let's
dive back into the history of content
cop originally originally content cop
was like a regular series on Ian's
Channel so on the idubbbz channel he was
doing content cop but there were like
these smaller comp commentary videos
much like you see today from people like
you know I never and other creators like
that there were these kind of smaller
videos and he was just talking about
different channels that he thought were
ridiculous or silly or funny or whatever
it is so one of his first big
productions of a Content cop was on
leafyishere it wasn't his first big one
we're gonna come back to keemstar in a
minute but keemstar of dramaalert was actually his
first one but then he went on to make
the leafyishere one and I think the
leafyishere one got idubbbz a lot of
traction a lot of momentum because not
only after that leafyishere kind of
disappeared from youtube and a lot of
people attributed leafyishere leaving
you
to the content cop made about him by
idubbbz now although it was made after
the keemstar one and although it got 36
million views
last year in 2018 leafyishere popped up
out of nowhere and he did an interview
on drama lore with keen star and leaf he
kind of talked about why he left YouTube
and there was many many many many
factors to this one of them being
content cop but there was a lot of other
factors so through that interview we
kind of see how the content cop that
idubbbz made about leafy might have been
more correlation than actual causation
so again I started thinking about like
is content car as effective as we think
like three of the biggest ones obviously
work in star Tana mongeau and rice gum so
let's go back and look at these in
chronological order the keemstar content
cop the original release date was May
5th of 2016 it got over twenty seven
point two million views at the time of
its release
keemstar on the channel dramaalert had
approximately 1.4 million subscribers
today dramaalert
has four point nine million subscribers
that means it's had an increase of 3.5
million subscribers since the release of
content cog the content caught on Tana
mongeau its original release date was
February 6 2017 that video got over
twenty six point six million views at
the time of its release Tana mongeau had an
approximate subscriber count of 2.4
million today Tana mongeau has 4.1 million
subscribers so that means there has been
an increase of 1.7 million subscribers
since the release of the Tana mojo
content cop the most recent content cop
was on rice gum its original release
date was October 3rd 2017 and that one
blew all the other ones out of the water
with 41 point 5 million views at the
time of this release Ricegum aka asian jake paul had an
approximate subscriber count of 8.5
million
ricegum has over ten point eight
million subscribers that means since the
original release date of that content
cop he has seen an increase of 2.3
million subscribers what's interesting
is that rice gun actually begged
idubbbz to make a Content cop on him and
idubbbz kind of clicked baited us all
and made us think it was a Content cop
on Jake Paul but it was just really the
asian Jake Paul which he deemed wise gum
to be alright came along with a diss
track and everything like that now
something else to think about is that
one of the most controversial creators
on the platform oniisan has also begged
idubbbz to make a Content cop about him
now in an interview on the h3h3 podcast
Ian discussed how long it actually takes
to make a Content calm
Ian discusses how it takes him months to
do all of the research that he wants to
do and these are gigantic productions so
it takes a long time to create these
videos so something that we need to ask
ourselves is what is the motivation what
is the motivation for idubbbz
to create content cop videos I would
imagine that it's like many commentary
channels where his motivation to make
these videos was that he wanted to speak
out against creators that he deemed as
being morally incorrect
with that being his motivation let's
look at what the actual results are not
only not only do these creators get a
ton of attention but they also get even
more views more subscribers in some
cases and more money by making response
videos to content cop and as we can see
from the data they have not really been
cancelled or lost any subscribers over
10 because of the content cop being
released no matter how many views it got
aside from those results if we check in
with Ian's possible motivation to make
these videos what are the results for
Ian all right so the idubbbz channel
obviously has gotten a ton of
subscribers from his content cop series
he's also got a ton of views from the
content cop series but if you look at
his original motive
he's not really getting what he set out
to get now there is a ton a huge amount
of monetary gain from making these
content comp videos but it's not really
getting down to the true motive and why
he made these videos in the first place
now personally as a creator and you
might be able to relate to this as well
I would imagine that it's a little
disheartening to idubbbz right feeling
that you know some of the Creator is
morally incorrect being a bad person
Ian takes all this time puts in all
these effort into these content comp
videos and at the end of the day nothing
really happens and I'm thinking about
making some videos about why that
happens but anyways think about how
disheartening that is but here's the
thing
Ian still comes out on top the benefit
from this content cop series is that it
has created a massive loyal diehard
audience okay currently idubbbz is
sitting at about 7.3 million subscribers
okay now in the last six months idubbbz
has only made seven videos alright when
you take a look at these last seven
videos in the last six months out of the
numbers together he's getting on average
3.5 million views per video alright so
when you look at that think about it he
is doing less work he's creating content
when he wants to and he's still getting
a ton of views and one thing to take
into account too is at the time of
recording this video one of his most
recent videos getting into that trend of
making like these power Winkies this
video was only released a little over 24
hours ago and it already has two-point
million views so what that means is the
average number of views that idubbbz
actually gets per video might actually
be higher depending on how this video
does over the next week or even the next
month so when we take a step back and we
look at this situation and we put
ourselves in Ian's shoes what's one of
the incentive to make any more content
cop videos right if
these videos take months of research
there are huge production putting all
this effort in hell he even drove out to
a meet-and-greet with Tana mojo for part
of his video on her like what's the real
incentive if it's not doing what he set
out to do right so now he gets more time
off
he can make easier videos and he's
accumulating enough views to make a
living for himself so those are my
thoughts I'm thinking maybe that's why
we might never see a Content cop video
again but based on all the information
that you've received in this video I'd
love to know your thoughts and tell me
why you think that Ian stopped making
contact cop videos alright but anyways
that's all I got for this video if you
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alright thanks again so so much for
watching I'll see you next time
