Are you struggling to get your content
out week after week, even though, it's
an important step for getting the traffic
you need in order to grow your business.
In this video, I'm walking you through
my five day content batching process.
That'll simplify your content
batching so that you can get back to
what's important in your business.
welcome back to my channel.
My name is Hailey Dale, and if you're
new here, I am a content strategist
helping you create more purposeful,
productive, and yes, profitable content.
So if that sounds like what you're
looking for, make sure to hit the
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every single Monday So why do I think
batching is the answer when it comes to.
To content creation.
I think that if you are a busy
business owner, batching, yeah.
It's an excellent solution so that you
can free up some time to get your content
done in one fell swoop, rather than having
it something that's due every Sunday.
So big benefits of batching
versus creating one at a time.
Content is instead of a many looming
deadlines, like every single week
having a deadline, if you're blogging
week, You have one deadline for
that batch of content that you can
work towards another reason is that
it helps you avoid crisis mode.
I know for myself when I'm blogging
weekly and I am, working on that content
weekly, it constantly feels like crap.
It says mode like if Friday
rolls around and I'm just.
Been swamped with work and I didn't
get a chance to get my blog post done.
There's like a crisis it's this mode
because it needs to go live on Monday.
That's the frequency
that I've committed to.
And the other thing is it helps
you group similar tasks together.
So instead of doing all of your
images for your blog posts every
single week separately, your images
or whatever you're doing, it helps
you group those like tasks together.
So you're only going into Canva
or Photoshop once and doing it
all of your images for all of
your posts all at the same time.
So it's much more efficient if you're
not constantly switching between programs
and constantly switching between types
of tasks and other things that help.
I think that it helps you
give you a better focus since
your content is condensed.
So if you are working on content for
an hour every single day throughout
the week in order to get your weekly
content done, if instead you're able
to take the whole week and focus on
batching your content, it frees up
the rest of your month to focus on.
Other activities in your business.
And then I think because when you
have your content scheduled ahead
of time, it actually leaves you
time for that real time marketing.
So there's a ton of marketing that
should be done in real time, like
engaging on Instagram or social media.
If you're using that, I'm
submitting pitches for podcasts.
whatever those priorities, like real time
marketing and that kind of relationship
building that comes from it is a,
such a beneficial part of business.
You don't necessarily have to do it, but
your business will build because of it.
Your business will grow because of it.
So it's great when you're content is
scheduled because then you finally
have time to focus on those things,
because you're not like constantly
behind the eight ball with your
content now when it comes to batching.
So we're about to get
into the five days here.
There is a.
Little bit of prep before you should
get started, even though you should
have ready before you get started.
And then on this five days, number
one, I want you to decide what
your content plan is for the month.
So in this five day plan that
I'm walking you through, we are
preparing for four blog posts.
So one per week covering
a month long period.
So I want you to know what the topics
of those posts are going to be.
And if you want to watch.
The content planning video.
I'll put it here.
So you can go and watch that to get
your plan in place before you move
into this five day batching sprint.
So Day Number One: when
day one rolls around.
So you're spending a week,
your month of content.
Okay.
And scheduling it day one, I
estimate about 60 minutes needed.
So the first thing that I want you
to do is finalize that content plan.
You should already have a
coming in, but finalize it.
And I want you to settle on titles.
So when you're creating your content plan,
you may have put in some working titles or
some ideas for titles, but in this step on
day one, whatever I really want you to do
is settle on what those final titles are
going to be for your blog posts, because
you're going to be using those for the
images we're going to need them in place.
And then finally, I want you
to free write your blog post.
So with the rest of the time taking
about 10 minutes per post, I want you
to just free write the post and get.
All of your ideas out on these
posts, these four posts that
you have planned for this month.
And that basically just means
identifying, if you've gone through
my free writing process before, it's
like you answer three questions.
Number one, what is the purpose of this
post from the perspective by reader?
So what are they going to get out of it?
Second thing is what is it?
The purpose of this post
from my perspective.
So what is my call to action?
What does this piece
of content lead up to?
And then finally, what are the questions
that this post needs to answer or
to fulfill both of those purposes?
And those become the guiding
outline for your entire blog.
So the questions that need
that the post needs to answer.
So it might be like
three or five questions.
And so for your free writing, you
can just focus on like drafting
up some answers, no pressure.
Just write down your answers
to what those questions are.
So then once we move on to day two, I
estimate about 90 minutes for this one.
I want you to take one of your free
written blog posts from the previous day,
and I want you to completely write it.
So that's post number one done.
And if you've done a good job at
the free writing, so I've got.
and quicker at this, the
more free writing that I do.
you'll just mainly be cleaning up here,
or you might be rewriting certain sections
or filling in here or there, but you're
going to be able to take the free writing
that you've done so far and use it as
part of your blog post, which should
hopefully, you know, it definitely will
shorten the time that it takes you to
write a blog post by taking that free
writing that you already have done.
Now, the second piece of day
number two is to create all of
your images for your posts, right?
So since you have the titles.
So this would mean going into
Canva or Photoshop, wherever your
branded blog post images are.
And I want you to create all of the
images that you need for the blog post
to put it on your own site or YouTube or
whatever types of blogs you're doing as
well as what are the images that you need
to promote this post on social media?
So we're going to create
all of your images.
All at once.
And hopefully if you have templates
already set up, if you don't, I would
suggest going to creative market or
bluchic and buying some templates
that you can simply change out the
behind image, like the background
stock photo, or whatever photos
you're using and change the title.
So if we can make it as simple as that,
you can really streamline this process.
So that brings us to day number three,
which is another 90 minute days.
you know the drill.
I want you to finish writing post two.
I want you to take your free writing
from day number one and finish
writing post number two, then I want
you to write your newsletter blurbs.
So for each of your blog posts, I want
you to either write a little behind
the scenes story or about the post.
So do you have a story from working
with a client or from your day
to day life or your own business?
That relates to this blog post or
where you could also pull from a
current pop culture event or the news.
or you could just simply summarize the
posts, basically do a promotion for the
post that gets them to click to read more.
So think of these blurbs
as your newsletter.
That's what you're going to use to
send to your email list, to drive
traffic back to your blog post.
So then Day Number 4  for
another 90 minutes, I want you
to finish writing close three.
So using your free writing from day one,
I want you to expand on it and finish
that post then for each of your posts.
I want you to write two to three
social media posts for each post
that you have that you're writing.
So one for, I want you to use free
writing and I want you to focus on
one longer promo message and two
short ones, one to two short ones.
so this might be a question or this might
be, click here to learn more about how to.
Bake bread or whatever
you're blocking about.
And then, day number five, we're going
to finish writing post number four.
So this is your final post
for the month, and then you're
going to schedule everything.
So you have your blog posts, you have
your newsletter, blurbs, you have your
images, you have your social media.
So basically you're going to
go and schedule everything.
And I like to start with one.
Go and format the blog posts,
go and put that on your website.
Put the images there and schedule it out.
Schedule it to go live on the day
that it's supposed to go live, then
go schedule your newsletter and
then go schedule your social media.
So by the end of this, I would
love to know, are you more of a
batcher or more of a one of one
at a time kind of content creator?
So it might be that you
are a once a weeker, right?
I go through this weekly content creation
process, but I'm interested in batching
or I'm a batcher  tried and true.
Let me know in the comments.
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