In a world where almost every image is #filtered,
some of the hottest makeup vloggers are daring
to go totally bare.
While their transformations range from a small
change, to looking like a completely different
person, these YouTube stars prove that true
beauty goes deeper than the perfect foundation!
Michelle Phan
With more than 66 million views on one tutorial
alone, Michelle Phan has amassed a mega fan
base.
But when the YouTube starlet shows her face
entirely bare — she's almost unrecognizable.
In an interview with Teen Vogue, Phan explained
how makeup has changed for her, throughout
the years, saying,
"When I was in my early teens, makeup was
my way of feeling more beautiful."
"Then going into my 20s, my perspective changed.
[...] Makeup was a form of self-expression."
"It was my way of exploring the different
facets of my personality.
[...] That was my form of self-discovery."
Lilly Singh
Known online as "Superwoman", Canadian YouTube
personality Lilly Singh combines beauty, brains,
and humor — all to empower women.
In 2015, Singh shared a life-changing discovery,
when she didn't have time to do her makeup
before a meeting:
"I found myself texting: 'I look like a mess,
sorry, don't judge me!'"
And that was her big moment:
"Since when do I have to apologize for looking
like myself?"
The next time you see Singh makeup-free, you
won't catch her feeling sorry about it!
Tanya Burr
British beauty queen Tanya Burr is drop-dead
gorgeous, with or without makeup.
She's also an ambassador for the ONE Campaign,
which helps fight poverty and disease in impoverished
countries.
But that's not all: she even went totally
"BearFaced" for BBC Children in Need, where
Burr and a handful of other inspirational
women took off their makeup to raise funds
for the campaign.
Burr joked:
"This is the easiest shoot I've ever done
before because I haven't had to get ready...And
if it raises any money, even one penny, then
you've done something amazing."
Jeffree Star
You can't talk about beauty vloggers without
the controversial Jeffree Star.
But if you saw him on the street, you might
not recognize him!
In an interview with Racked, Star shared his
mission, saying,
"When I was 18 wearing makeup everyone was
like, 'What the hell?'
Now it's a lot more acceptable.
I think in the last ten years we've come a
long way, so it's cool that more people can
be creative and be themselves..."
Rocking no-makeup, or glammed up like Jessica
Rabbit, Star's style is an inspiration to
all.
Jackie Aina
Nigerian-American Jackie Aina is shaking up
the beauty world by redefining what it means
to be beautiful.
She told Refinery29:
"There's a lot of pressure for African American
women to just be natural and be holistic,
or, you hate yourself.
That's kind of frustrating because I don't
think it should be that black and white."
And she strives to celebrate everyone's unique
looks on her channel.
"Everybody looks different and some of us
like to celebrate ourselves artistically."
"It doesn't necessarily mean you don't like
the way you look naturally."
Miss Fame
Drag queen and makeup artist Miss Fame has
been turning heads ever since she hit the
scene, but her "before" and "after" proves
she's got the skills to pay the bills.
In an interview with Allure, Miss Fame explained
why she was inspired to start doing drag,
saying,
"I had always played with gender and that
allowed me to explore my identity through
beauty and makeup."
"This opened the door to discover my duality:
the man that people saw and the woman that
I created."
NikkieTutorials
With her first makeup tutorial rocketing to
over a million views, it's clear Nikkie has
officially made it.
And surprisingly, she frequently wears no
makeup at all.
She posted this video after fans who'd met
her without makeup wondered if she was actually
the girl in the videos.
In Teen Vogue, Nikkie said her mission would
be,, quote,
"To make viewers feel good about themselves.
If they learn some tips and tricks on beauty
along the way, and have a laugh while doing
all of that, then I have done my job."
Miss Glamorazzi
Ingrid Nilson, aka Miss Glamorazzi, has a
way of looking effortlessly flawless in nearly
all of her YouTube videos, which is probably
why she's got upwards of 4 million subscribers
checking in daily to see what she's putting
up on her channel.
But she's also posted a few videos where she's
ditched the makeup.
In 2011, she shared her thoughts on her imperfections:
"There are so many more important things in
life than what I look like."
Jenna Marbles
Mostly known for being silly in front of the
camera, Jenna Marbles is also known for looking
perfectly done up.
But the hilarious beauty vlogger has no problem
poking fun at herself.
"I know what you're thinking.
'Jenna!
Your face is terrifying!'"
She's refreshingly real about the overwhelming
world of internet beauty.
And with over 22 million views on her "Drunk
Makeup Tutorial", she's not afraid of a fresh
face, or a fresh perspective!
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